Human Capital Education has acquired Kennedy & Company Education Strategies, combining two higher-education advisory firms that help colleges and universities manage change, improve performance, and drive sustainable growth. The deal brings together complementary capabilities across institutional strategy, enrollment and pricing, financial sustainability, and technology-enabled services.
The combined organization said it serves more than 300 colleges and universities nationwide, offering institutions a broader mix of research, planning, and implementation support designed to improve institutional outcomes and student success.
Human Capital Education focuses on enrollment and revenue growth across undergraduate, graduate, online, and adult programs. Its services include enrollment management and recruitment strategy, financial aid optimization and pricing analysis, market and program research, CRM and analytics enablement, and online program strategy and execution.
Kennedy & Company Education Strategies adds expertise in long-range and strategic planning, financial modeling and sustainability, enrollment and pricing strategy, organizational design, and operational effectiveness. The firm also expands the combined company’s CRM implementation footprint across platforms including Salesforce, Slate, Element451, and HubSpot, among others.
The companies said clients will gain deeper access to industry experts and research, along with more integrated strategy, enrollment, and technology support, while continuing to work with existing teams.
KEY QUOTES:
“Our new organization can uniquely support institutions from strategy development through execution. This combination strengthens our position as a leading provider of Slate CRM implementation and support services, as well as bringing us a large Salesforce CRM practice. Kennedy & Company also has deep institutional strategy and financial consulting expertise that allows us to better enable our partners to grow with purpose.”
Justin McMorrow, Chief Executive Officer, Human Capital Education
“I started Kennedy & Company Education Strategies with a mission to help colleges and universities address their most pressing strategic and financial challenges. By joining forces with Human Capital Education, we can expand that impact—connecting strategy, research, and technology in ways that help institutions move forward with greater clarity and confidence.”
Ben Kennedy, Founder and CEO, Kennedy & Company Education Strategies
