- Intel announced recently that Karen Walker is joining as Senior Vice President and Chief Marketing Officer, effective October 23
Intel recently announced that Karen Walker is joining Intel as Senior Vice President and Chief Marketing Officer, effective October 23. With more than 20 years of global technology industry marketing experience, Walker is going to oversee Intel’s global marketing group and be responsible for building and strengthening Intel’s brand while supporting growth strategies, cultivating opportunities in new and existing markets, and increasing demand for Intel’s products and solutions globally.
“Karen is a truly a world-class CMO,” said Intel CEO Bob Swan in a statement. “She has deep experience with many of our most valued customers and a keen understanding of what it will take to play an even larger role in their success. We are excited to have Karen on our leadership team.”
Walker is coming to Intel from Cisco where she has been serving as chief marketing officer since 2015. While in that role, Walker helped lead Cisco’s evolution to a hybrid business model selling hardware, software, services, and software as a service (SaaS) solutions. And she also helped increase the company brand value at Cisco.
“Intel is an iconic company at a pivotal moment as it transforms to power a world of new possibilities and expanded market opportunities. It is one of the most globally recognized brands with a strong story to tell. I look forward to joining a great team and building the future of technology together,” Walker added.
Walker is going to report to Intel’s Sales, Marketing and Communications Group EVP and GM Michelle Johnston Holthaus.
Prior to Cisco, Walker worked at Hewlett-Packard in various business and consumer leadership positions. And Walker also serves as a board member of Eli Lilly, Spark Social and the Association of National Advertisers (ANA).
Before starting her career, She graduated from Loughborough University in England. And she was awarded an honorary doctorate of business administration from the University of Sunderland in 2018.
Here are some books about leadership you may be interested in:
Pulse 2.0 may receive a commission for products purchased through this article
Trending on Pulse 2.0
- VMware Finalizes The $2.7 Billion Acquisition Of Pivotal
- PwC Reveals Why Its $3 Billion Upskilling Program Is Important For Society
- LinkedIn CEO Jeff Weiner: 'Satya Has Made Good' On Microsoft's Acquisition Agreement
- How Google Is Using AI To Improve Breast Cancer Screening
- Pepsi Has A New Tagline: ‘That’s What I Like’