The Jeff Wyler Automotive Family (JWAF) said it has acquired Midwest Auto Group (MAG), a move the company described as a major step in its expansion into premium and ultra-luxury automotive retail.
As part of the transaction, the organization will be rebranded as The Wyler Collection (TWC), consolidating 14 luxury automotive brands on a single campus and positioning the site as a one-stop destination for high-end vehicle sales and service. JWAF said the campus concept is designed to create a differentiated luxury retail model by pairing a broad brand lineup with a concierge-style ownership experience.
The acquisition adds 14 luxury brands that were previously new to JWAF, including Ferrari, Porsche, Rolls-Royce, Bentley, Lamborghini, Lotus, Maserati, Volvo, Volkswagen, Audi, MINI, BMW, Jaguar, and Land Rover. With the addition of MAG, JWAF and The Wyler Collection now represent 35 total automotive franchises spanning entry-level transportation through ultra-luxury vehicles.
JWAF said the expanded portfolio will broaden its reach across Dublin, Ohio, the Greater Columbus region, and surrounding markets, while also strengthening its platform for long-term growth through increased operational scale and deeper relationships with automotive OEM partners.
David Wyler, CEO of the Jeff Wyler Automotive Family, said the acquisition will be paired with a “cultural and operational evolution” at The Wyler Collection, including enhanced customer care standards, a concierge-style approach to sales and service, leadership accountability, and a greater emphasis on long-term customer relationships.
JWAF expects the transaction to add approximately $500 million in incremental annual revenue. The company also said it plans to increase community engagement through partnerships, local organizations, and charitable initiatives as the rebranded campus integrates into the broader JWAF footprint.
Customers should see initial updates immediately, with additional changes rolling out over the coming months as The Wyler Collection is fully integrated, the company said.
JWAF, which has operated for more than 50 years, runs multiple dealerships across Ohio, Kentucky, and Indiana. The company’s Wyler Family Foundation contributes more than $1 million annually to the communities it serves.
KEY QUOTES:
“This acquisition is about transformation and investment in the future. Midwest Auto Group is entering an exciting new chapter under new ownership, with elevated expectations, enhanced standards, and a renewed commitment to how luxury customers should be served. We are building on a strong foundation while raising the bar for the experience moving forward.” “We look forward to strengthening our relationships with our current OEM partners as we grow together. I am incredibly proud of our team, who worked nonstop to successfully complete a transaction of this magnitude and navigate the complexity of coordinating with 14 OEMs. Their dedication, professionalism, and execution made this possible.” “Our goal is to become the most trusted luxury automotive partner in the country. This is a generational investment for our company, and it allows us to grow thoughtfully and responsibly with some of the most incredible brands in the world.” “We can’t wait to get started and become an active part of the community in Dublin, Ohio, and the greater Columbus markets.”
David Wyler, CEO, Jeff Wyler Automotive Family
