KWILL Merchant Advisors announced the successful completion of its funding round as lead investor and advisor for Low Profile’s new artist-first publishing platform. And this strategic investment will enable Low Profile, a female-led music consulting and sync agency, to launch its innovative publishing platform, recruit top industry talent, and enhance its existing services.
Low Profile established itself as a leader in music licensing, securing over 100 high-profile placements in campaigns for global brands such as Nike, Apple, Google, Netflix, and HBO. And the addition of the new publishing platform will allow them to maximize, manage, and administer music catalogs for artists.
KWILL’s Capital division served as the lead investor, while the KWILL Consulting Partners arm leads projects ranging from financial modeling to an interactive artist portal.
KEY QUOTES:
“We are honored to support Low Profile in its mission to offer transparency, education, and artist-first solutions in the music industry. We admire their unwavering focus on maximizing long-term value for artists. By openly publishing deal terms on their website, they promote understanding and trust, rather than burying terms in fine print”.
- Kevin Costello, Managing Director and Co-Founder of KWILL
“We have loved working with KWILL. We share the same values. Their belief in our vision and counsel have been instrumental in helping us achieve our goals, financially and operationally”.
- Jen Pearce, Founder and CEO of Low Profile
