Lucid Group has added three senior executives across commercial operations, finance, and marketing as the electric vehicle company strengthens leadership around execution, cost discipline, and customer engagement.
Shawn Mirabal has joined Lucid as President of North America Commercial, Mike Molino as Vice President of Finance and Angela Zepeda as Vice President of Global Marketing.
CEO Silvio Napoli said the appointments support Lucid’s three operating priorities of cash and cost, customer and quality, and culture and team.
Mirabal brings more than 27 years of automotive manufacturing and retail experience.
His previous leadership positions span Nissan North America, FCA/Stellantis, American Honda and Berkshire Hathaway Automotive Group.
Most recently, Mirabal served as COO of #1 Cochran Automotive Group.
Lucid expects his combination of manufacturing and retail experience to support commercial execution and improve the customer experience across North America.
Molino joins with more than two decades of finance leadership experience in the automotive industry.
Most recently, he served as CFO and COO and Head of Finance and Operations at Mercedes-Benz Research and Development North America.
At Lucid, he will focus on financial discipline, transparency, accountability and connecting operating performance more closely with financial results.
Zepeda brings more than 25 years of global brand leadership experience.
She most recently served as Global Head of Marketing at xAI after spending five years as CMO of Hyundai Motor America.
Her role will span customer engagement, brand awareness and commercial momentum, with particular emphasis on integrating marketing with product, sales and communications.
Mirabal and Zepeda will report to Chief Customer Officer Billy Hayes, while Molino will report to CFO Alexander De Bock.
KEY QUOTE:
“Shawn, Mike, and Angela are proven leaders who will each directly support our three business fundamentals: cash and cost, customer and quality, and culture and team.”
Silvio Napoli, CEO Of Lucid
