MediVisuals + High Impact, a provider of visual demonstratives for litigation, announced it has acquired Jury Impressions, a jury research firm founded by trial attorney Irv Cantor.
The deal expands MediVisuals + High Impact’s litigation support offering beyond courtroom visuals into structured jury testing, including focus groups and surveys designed to help legal teams evaluate arguments, refine themes, and improve how complex information lands with jurors.
The combined platform is positioned to pair narrative testing with presentation execution. MediVisuals + High Impact is known for creating visual materials, including 3D medical and forensic animations, medical trial exhibits, interactive presentations, and demonstrative graphics. By integrating Jury Impressions’ mock-jury and research capabilities, the firm aims to give trial teams a more unified workflow that begins earlier in case development and continues through trial.
Jury Impressions has operated for more than four decades, focusing on how jurors perceive case narratives and themes under simulated trial conditions. With the acquisition, MediVisuals + High Impact is framing its expanded suite as an end-to-end solution that helps attorneys test what will persuade and then translate those insights into visuals and interactive media meant to boost comprehension in the courtroom.
KEY QUOTES
“Visual storytelling is a cornerstone of effective litigation, but understanding how jurors interpret your narrative elevates strategy to a new level. With Jury Impressions, we will now provide law firms with a solution that blends rigorous jury research with award-winning visuals and interactive media to deepen juror comprehension and strengthen persuasion at every phase of litigation.”
James Pickren, CEO, MediVisuals + High Impact
“Jury Impressions is designed by trial lawyers for trial lawyers to provide the juror feedback vital to ultimate success. By joining forces with MediVisuals + High Impact, we are building on our decades of mock jury experience, while expanding the tools and strategies available to trial teams seeking deeper jury insight and stronger courtroom impact.”
Irv Cantor
