Merit Financial Advisors, a Georgia-based wealth management firm, announced that it has acquired Yeomans Consulting Group, Inc., a Marietta, Georgia-based wealth management firm with approximately $434 million in assets under management.
The transaction strengthens Merit’s presence in the Metro Atlanta market and brings Yeomans’ advisory team, operations staff, and client service professionals into the firm. Founded by CEO Randy Yeomans and now co-owned by President Nicholas Yeomans, the firm has developed a strong reputation in Marietta through its scalable advisory platform, experienced team, and education-focused marketing approach.
Under the agreement, Randy Yeomans and Nicholas Yeomans will join Merit as wealth managers and partners. The acquisition is designed to provide Yeomans with additional growth support, operational infrastructure, and expanded resources while maintaining its client-focused advisory model.
The deal represents Merit’s fifty-sixth acquisition overall and follows the firm’s purchase of GlennCo, LLC last month, which added approximately $208 million in assets and established the company’s seventh office in Pennsylvania.
The acquisition was finalized on March 6, 2026. Financial and legal terms of the transaction were not disclosed.
Merit Financial Advisors, headquartered in Atlanta, supports both independent broker-dealer and registered investment adviser models. The firm operates more than 55 offices across the United States and managed $24.69 billion in assets as of January 1, 2026. This total includes $17.86 billion in advisory assets, $2.73 billion in brokerage assets, $2.3 billion in retirement assets, and $1.8 billion in ESOP assets.
Constellation Wealth Capital, an alternative asset management platform focused on the wealth management sector, provides capital and strategic advisory support to firms in the industry and works with platforms seeking long-term growth and value creation.
KEY QUOTES:
“This acquisition underscores our commitment to strategic growth and the continued expansion of our partnership with SEI. Yeomans has built an impressive advisory business with strong leadership continuity across generations. We’re excited to support their next chapter of expansion, providing enhanced capabilities for their clients and ongoing growth opportunities for their staff.”
Tyler Vernon, Managing Principal at Merit Financial Advisors
“After decades of building the firm, it was important to put a long-term structure in place that supports our clients and team well into the future. This partnership allows us to strengthen that foundation while remaining true to the disciplined client focused approach that has guided us from the beginning.”
Randy Yeomans, CEO and Founder of Yeomans Consulting Group
“We’re looking forward to becoming part of Merit’s talented and fast-growing organization. As we continue our rapid growth in the Metro Atlanta area, Merit provides strong infrastructure and a phenomenal team to partner with. Our cultures aligned perfectly. Both our clients and our team are going to be stronger in this partnership.”
Nicholas Yeomans, President of Yeomans Consulting Group
