- Supersocial, a developer and publisher that builds iconic metaverse experiences, announced it has raised $5.2 million in funding. These are the details.
Supersocial — a developer and publisher that builds iconic metaverse experiences — announced it has raised $5.2 million in funding. And the company started its journey by creating games and experiences for the Roblox platform, inspiring people to collaborate, socialize and express themselves through play, as it looks to the future of virtual worlds and interactive experiences.
Supersocial was founded by serial entrepreneurs Yonatan Raz-Fridman “Yon” (CEO) and Pedro Romi (CFO) — who previously founded the consumer technology and Internet companies Kano and Retroca respectively — and they were joined by co-founders Luiza Justus (Creative Director) and Tatiana Wlasek (VP Marketing & People Experience).
The seed round of funding was led by Initial Capital with investment from Griffin Gaming Partners, Warner Music Group, Marc Benioff’s TIME Ventures, LightShed Ventures, Powerhouse Capital, Aream & Co, and prominent angel investors. And Supersocial is delighted to partner with this distinguished list of experienced entrepreneurs and investors who share its vision for the future of gaming and the metaverse.
The company is currently preparing multiple titles for launch on the Roblox platform including the highly anticipated experience Ghostopia (a multiplayer RPG set in a haunted world where life meets the afterlife where players build and decorate the haunted mansion of their nightmares). And Supersocial has established Supersocial Labs, an evolution of the “cell” concept in mobile games tailored to metaverse platforms like Roblox.
KEY QUOTES:
“It’s inspiring for the future of both our company and the metaverse itself when such insightful business people can see the horizon you want to travel toward and help you cut the path. The experiences that we envision building at Supersocial are not merely ‘games,’ they are worlds that illustrate our approach to living in the metaverse. The relationships and experience our benefactors bring are just as valuable to us as any financial bottomline.”
— CEO Yon Raz-Fridman
“We are in the midst of a seismic shift in the nature of mobile gaming driven by super-fast mobile data, ubiquitous social media, user-generated content, massive multiplayer online worlds and a merging of ‘real’ and ‘virtual’ worlds on platforms like Roblox and other emerging metaverses. At Initial Capital, we have been intensely focused on partnering with the next generation of leaders in this rapidly emerging and evolving universe and are excited and honored to partner with a visionary like Yon and his extraordinary colleagues at Supersocial.”
— Ken Lamb, co-founder of Initial Capital, who has joined the Supersocial Board
“Roblox has created the largest current building block of the metaverse and the one place with the tools for anyone to become a developer of quality experiences. Nonetheless, a few professional studios will lead the charge in bringing even more immersive experiences onto the platform. Supersocial is at the top of that list and we are eagerly anticipating the launch of Ghostopia.”
— Brandon Ross, partner at LightShed Ventures
