Moonshot AI, a generative AI company transforming websites into self-optimizing digital experiences, announced it has raised $10 million in seed funding. The round was led by Mighty Capital, with participation from Oceans Ventures, Uncorrelated, Garuda Ventures, and Almaz Capital. The funding will enable Moonshot AI to accelerate product development, expand its engineering team, and scale its technology to new industries beyond e-commerce.
Moonshot AI’s no-code platform uses advanced generative AI to create what it calls a “living website” — a digital environment that continuously learns, experiments, and evolves on its own to improve user experiences and increase revenue. The system autonomously analyzes user interactions, generates new on-site variations, tests them in real time, and deploys winning iterations automatically. This approach allows businesses to optimize their digital customer journeys without requiring extensive technical or marketing teams.
The company was founded by Aviv Frenkel, PhD, and Evyatar Segal, who were inspired by their own frustrations with the inefficiency of traditional website optimization.
As the holiday season approaches, Moonshot AI’s technology is positioned to help e-commerce companies respond dynamically to changing consumer behavior and maximize sales performance. Early customers, including Yáneken and DefenAge, have reported an average 30% increase in revenue per visitor after adopting the platform.
The founders describe Moonshot AI as more than a business solution — it is an evolution of how digital experiences are managed. The platform’s ability to generate measurable, automated improvements has caught the attention of investors eager to support scalable applications of generative AI in commercial environments.
The investment from Mighty Capital highlights growing confidence in AI technologies that deliver tangible business outcomes rather than theoretical potential.
With this funding, Moonshot AI aims to expand its platform capabilities and establish partnerships with brands seeking adaptive, self-optimizing online experiences. As its model continues to learn from a diverse base of businesses, Moonshot AI believes its technology will drive increasingly effective outcomes across industries.
KEY QUOTES:
“There are B2B and B2C companies. Moonshot AI, to Evyatar and I, is a B-2-me company. I started out because I had a pain in my e-commerce business, and I wanted to fix it. Conversion rate optimization is like voodoo, you never know what works and what doesn’t, and every change you want to make requires a massive team. That’s why we started Moonshot AI.”
Aviv Frenkel, Co-Founder and CEO, Moonshot AI
“As AI enters the post-hype cycle of market adoption and more and more companies are struggling to make an impact with AI tools and the online customer experience, we’re coming to the market at a critical time. The benefit of launching in the e-commerce space is that we’ve been able to show the immediate ROI of our AI platform. We look forward to the ROI of our initial seed round and continuing to grow.”
Evyatar Segal, Co-Founder and CTO, Moonshot AI
“At Mighty Capital, we back innovators whose products deliver measurable business impact. Moonshot AI is doing exactly that — helping organizations boost their bottom line through AI-powered optimization. We’re proud to partner with them at this pivotal stage of growth as they help even more businesses profit with their revolutionary AI solution.”
Jennifer Vancini, Co-Founder and General Partner, Mighty Capital
