MrBeast Acquires Creator Hiring Platform Company Vouch

By Amit Chowdhry • Oct 6, 2024

Vouch, a hiring platform for creators, announced an acquisition by MrBeast. Launched by four-time creator economy founder Marty Pesis, the company has created a network matching 35,000+ candidates with hundreds of jobs from top creators such as Yes Theory, Jesser, Stokes Twins, Safiya Nygaard, Danny Duncan, AMP, etc. MrBeast plans to use Vouch for supercharging internal hiring efforts before continuing to scale it externally.

After joining Cameo as the fifth employee and spending many years scaling their marketing and B2B efforts, Pesis realized how challenging it is for creators to find and hire top talent. And Pesis left the company to create Vouch, an all-in-one hiring platform solving the unique problems that creators face when building their teams. Then he enlisted the help of Patrick Dudek, another former Cameo employee and content creator to scale the talent community and platform.

The key features of Vouch include:

-Candidate profiles enabling top talent to be discovered

-AI-powered recommendations to match candidates with creators

-Application tools for creators for launching customizable and targeted job posts

-Careers pages and job boards for creators to showcase their team

This acquisition was for an undisclosed amount.

KEY QUOTES:

“Hiring in the creator economy presents distinct challenges. Specialized roles like thumbnail designers, retention editors, and content strategists require a different approach to attract and hire top talent. Our platform streamlines the process, helping creators navigate a large pool of applicants to find the ideal fit quickly and efficiently.”

-Marty Pesis, founder and CEO of Vouch

“We couldn’t do what we do without our incredible team, and we’re always looking for ways to improve our candidate experience. Adding Vouch to the mix allows us to further support the team and enhance the hiring process in a way the industry has never seen. We couldn’t have done that without the software developed by Vouch!”

-Kara McCloud, Head of Talent at Mr Beast