Naboo has raised a $70 million Series B round led by Lightspeed Venture Partners to scale its AI-powered corporate events (MICE) procurement platform globally and accelerate expansion in the U.S. Existing investors Notion Capital, ISAI, and Ternel also participated. Headquartered in Paris,
Naboo said it has become a European market leader in three years and is now establishing a North American hub in New York, following the opening of its Montreal office in 2025.
The company positions itself as a fast-growing player in the global corporate events market, which it estimates at $400 billion, and said early U.S. traction is already meaningful. Naboo said it generated more than 10% of its turnover in the U.S. in five months and has secured major customers, including Google, Microsoft, JPMorgan, HubSpot, Figma, and Coca-Cola. The New York base is intended to support faster U.S. go-to-market execution, international deployments for existing customers, and the growth of a local partner ecosystem.
Naboo also disclosed operating metrics it says underscore momentum: $150 million in business volume, 3x year-over-year growth over the last three years, 0% churn among corporate clients, and a success rate of more than 90% on major account tenders. It added that it is seeing “market pull” through inbound usage from large companies, including Meta, Google, Microsoft, Amazon, HubSpot, Figma, and ElevenLabs.
Beyond growth, Naboo is using the new financing to push deeper automation into its product and expand beyond events into broader “tail spend” procurement. Planned initiatives include enabling customers to book independently and instantly using a specialized AI agent alongside Naboo’s concierge service, centralizing payments through a corporate payment card integrated into client workflows, and using AI to manage tenders for each event with potential savings of up to 30% of budgets. The company said it also plans to extend its platform into adjacent procurement categories with fragmented spend and complex compliance requirements.
To execute, Naboo said it is hiring across Paris, Hamburg, Barcelona, Montreal, and New York, including key account managers in all hubs and AI and data engineering roles in Paris. It is also recruiting senior leaders, including a chief operating officer, an HR director, an engineering director, and a marketing director. Naboo said the hiring plan supports a target to triple revenue in 2026 and exceed one billion in business volume in 2027.
Founded in 2022 by Maxime Eduardo, Antoine Servant, Lucien Bredin, and Jean-Louis Villeminot, Naboo said it has 180 employees across eight countries, works with about a quarter of the CAC 40 under exclusive contracts, and serves global enterprises including Google, Siemens, Meta, and Microsoft.
KEY QUOTES
“This $70 million Series B gives us the means to define the global standard for AI-powered event procurement. Our mission is clear: to provide large enterprises with an infrastructure that combines purchasing performance, compliance and automation on a global scale. New York marks a new and exciting milestone for Naboo: we are accelerating in the United States and rapidly scaling a global platform.”
Maxime Eduardo, Chief Executive Officer and Co-Founder, Naboo
“AI is redefining how teams work: less fragmented coordination, better decision-making, and higher expectations. Naboo has already achieved this level of execution internally thanks to the AI tools developed at the heart of its platform. The next step is to put these tools directly into the hands of Naboo’s clients, giving them unique access to cutting-edge AI technology to help transform their operations. Event-driven procurement is an incredibly demanding area. Between vague requests, multiple providers, and compliance constraints to common issues with execution and payments; few areas involve such complexity. By delivering tangible value through the latest AI, Naboo has built a truly unique platform, capable of extending to other fragmented spending areas by large corporations, paving the way for the digitalization of vast service markets previously inaccessible to new software. For us, the investment was a no-brainer. Over the past twelve months, Naboo has demonstrated that it is one of those rare companies capable of transforming complex AI into real-world execution, and more importantly, into measurable value for its customers.”
Antoine Moyroud, Lightspeed Venture Partners
“Event planning is one of those categories where AI can have an immediate, end-to-end impact. From sourcing and negotiating with suppliers to automating attendee communication, AI removes significant friction from a historically manual process. Incumbent solutions are outdated, lack automation, and are simply not built to keep pace with today’s AI-driven workflows. Naboo is exceptionally well-positioned to lead this shift, and the strong market pull they’re experiencing clearly reflects both the urgency of the problem and the appetite for a modern, intelligent solution.”
Itxaso del Palacio, General Partner, Notion Capital
