Nagarro is a global digital engineering and technology consulting company that specializes in custom software development, AI transformation, and IT consulting to help enterprises solve complex business challenges. Pulse 2.0 interviewed Nagarro Head of North America Steve Hochman to learn more.
Growth Drivers
When asked what factors are driving Nagarro’s growth in North America and where the region is heading in 2026 and beyond, Hochman explained:
For over 30 years, global business pioneers including Lufthansa, Siemens, and BMW have relied on Nagarro for full-stack technology innovation, but our firm primarily grew in North America through word of mouth.
What’s changed in recent years is the rate of enterprise technology experimentation and adoption. To keep pace with the explosive growth of AI, North American enterprises have had to speed up their own cycles of learning and innovation, sometimes exponentially. That’s on top of the advantages of data analytics, robotics, the Internet of Things, and cloud computing. What’s driving our momentum is our ability to help clients navigate this shift in creative and practical ways.
From the beginning, Nagarro distinguished itself by offering hyper-agile approaches to complex engineering problems. With AI, enterprise leaders are now realizing this new imperative to blend speed and skill.
Also, the other driver of our recent success, and what we will prioritize in 2026, has been Nagarro’s deep legacy of keeping people at the center of our work, both internally and on behalf of clients. Thanks to studies from MIT and others, the world is waking up to the paradox that real AI ROI requires a focus on people and culture even more than the technology itself. At Nagarro, we have worked this way from the beginning.
So, what happens when human, AI, enterprise, data, and institutional intelligence come together in an unsiloed way? It’s a distinctively interdisciplinary, iterative “do-learn” methodology that fuses engineering, technology, and the science of behavior change. We remove barriers between people, data, and decisions, allowing real workflow reinvention. And we run alongside clients to ensure confidence, competence, and reliable, secure execution through adoption and measurable business results at scale. We call it Fluidic Intelligence.
We don’t just treat AI as a tool. We ask how a technical solution can unlock full human potential. That point of view has set us up in a way few others can to help clients meet this tumultuous AI moment.
We expect AI-led upheaval to continue for at least the next few years, and it’s exciting to be so well positioned to help clients navigate the storm.
This is the big transition we see in enterprises heading into 2026: a recognition that AI business value comes from imagining new workflows around an AI core. In response to pressure from boards and other stakeholders, many C-suite teams initially slapped AI onto existing processes within individual silos. As highlighted in the data from MIT and others, this ad hoc approach doesn’t work.
Looking ahead to 2026 and beyond, we see the North American region moving decisively toward these AI-native operating models. Success will depend less on individual technologies and more on how organizations can seamlessly integrate intelligence across platforms, products, and processes.
That is precisely where Nagarro is positioned to lead. The AI race will be won by moving from pilots to production, from promise to performance. Fluidic Intelligence is how we help clients unlock that momentum and sustain it at scale, from top-of-stack experience design through deep data infrastructure and governance. And strategic partnerships with technology pioneers like OpenAI ensure that we keep our clients at the cutting edge of innovation.
For example, Lufthansa’s industry-leading cloud-based advanced flight optimization and reservation system was fully architected and built by Nagarro engineers. One of the largest global cosmetics firms quietly uses Nagarro’s next-generation agentic AI forecasting engine to choreograph integrated marketing and merchandise management. Across industry sectors, we get pulled in where the problems are hard and the path to profitable scale is unclear. This capability matches perfectly with today’s AI challenge and opportunity, so North American clients are starting to take notice.
Close partnerships with technology leaders like OpenAI, SAP, and Siemens overseas are now allowing us to bring leapfrog impact to the Americas.
Top Priorities
When asked about his priorities for strengthening Nagarro’s presence and capabilities across the U.S. and Canadian markets, Hochman shared:
Our plan is to enable Fluidic Intelligence everywhere. This means forward-deploying world-class domain experts to the front lines of each client’s transformation while doubling down on investments in fundamental technology breakthroughs needed to stay ahead of the AI curve.
We will also continue to draw on our intellectual property portfolio, which includes a diverse array of client-centered capabilities, not least agentic orchestration, closed-loop simulation optimization, next-generation cloud platforming, data automation, value telemetry, and AI-native methods for driving technology adoption and change. We have centers of excellence at the cutting edge of each discipline and will continue to invest to ensure it.
We are also strengthening partnerships at every layer of the new technology stack to help our clients capitalize on massive innovations across third-party technology landscapes. Our recent partnership with OpenAI and continued certification through the Amazon Web Services Migration and Modernization Competency are just a couple of dozens of deep partner collaborations.
Shifts In AI
When asked how Nagarro helps enterprises translate rapid advances in AI, cloud modernization, and digital transformation into measurable business impact, Hochman observed:
Our ability to deliver concrete business value is among the top few reasons Nagarro clients say they love working with us.
Fluidic Intelligence transformations are rooted in one defining principle: The largest value pools are almost always locked in the seams between organizations, systems, databases, and process handoffs. Our open, modular, graph-oriented approach to solution design and delivery reasserts the essential cross-entity insights that let full potential value flow.
This means fewer projects that stall and more solutions that reach production, scale, and evolve over time. The focus is always on measurable impact: faster time to market, improved customer experience, operational efficiency, and long-term resilience. For example, we helped a leading luxury automotive manufacturer “Uber-ize” its dealer automotive fleet and dynamically match driver demand to dealer supply through a next-generation “Rent a Ride” program.
By guiding cross-functional executives and dealer partners through a first-principles review of the automotive value chain and the firm’s pre-existing marketplace solution, we were able to identify and resolve five information and process bottlenecks across booking, dealer operations, and the mobile experience, re-engineering workflows along the way.
Nagarro Fluidic Intelligence Framework
- Fluidic Advisory: First-principles AI strategy and value-chain re-engineering.
- Fluidic Forge: Tailored mining of field-proven AI technology solution accelerators.
- Fluidic Teams: Agent-powered engineering and change-management execution through to realized ROI.
The result? A stunning 15% to 25% increase in mobile conversions, a 25% to 30% reduction in dealer manual efforts, a 20% to 35% improvement in form completions, and a 20% increase in productivity. And equally important, a new client-embedded methodology for continuously leapfrogging legacy constraints and sustaining innovation advantage. It’s what we do at Nagarro.
Nagarro’s Differentiators
When asked what differentiates Nagarro’s approach to client partnerships and delivery from other global digital engineering firms in North America, Hochman affirmed:
What truly differentiates Nagarro is that our delivery model is built on values, not just layers in a technology stack. As fluffy as it may seem to an old-line, “just-show-me-the-numbers” executive, our CARING values, Client-centric, Agile, Responsible, Intelligent, and Global, are the operating-model parameters that help clients differentiate through speed at scale.
From the beginning, Nagarro designed itself as a federated marketplace, a network of startups allergic to hierarchy. An empowered concept-to-value leader acts as a true owner of each client outcome and is often described internally as a “Project CEO.” This means our clients work directly with people who understand their business deeply and have the authority to make decisions quickly.
Autonomous “two-pizza” teams reinforce speed, accountability, and close collaboration. Our clients know exactly who they are working with, see continuity in their teams, and experience a level of transparency and trust that is difficult to achieve in more rigid delivery structures.
And it’s how we align with dynamic technology evolution and client needs. We co-create, sharing responsibility for outcomes and designing solutions that respond to changing priorities, technologies, and market conditions.
At the same time, you won’t hear us formally marketing ourselves. We try to let results do the talking. Nagarro has an unparalleled client Net Promoter Score of 94, over 50% above the technology services industry average for client satisfaction. Care is what fuels us.
The Rise Of Generative AI
When asked how generative AI is changing enterprise client expectations and what opportunities or challenges it creates for Nagarro, Hochman pointed out:
Generative AI is upending the traditional barriers between technology and business value. Deployed properly, GenAI converts intelligence directly into differentiated competitive outcomes. Clients see this technology-to-value linkage and are coming to demand it.
At the same time, the dynamism and scope of AI have the potential to massively increase data complexity, model drift, fear of error, often rightly so in deterministic use cases, security concerns, and a steep architectural learning curve for those new to the domain.
Fluidic Intelligence is our operating framework to help clients maximize space for AI innovation and exploration while simultaneously inoculating against the equally pervasive risk of death by AI complexity. We break it down. Agile methods, scope and value rigor, human-centered change processes, and modular, flexible, AI-native architectures and delivery methods are our distinctive recipe for accommodating the sophistication of new AI tools without being overwhelmed by them. For clients, this just means winning.
Attracting And Developing Talent
When asked what strategies Nagarro is using to attract, retain, and develop technology talent across North America, Hochman described:
Success in any engineering endeavor starts with people. In North America, we invest heavily in continuous learning, cross-functional collaboration, and leadership development.
At every level, we encourage and free our teams to think beyond fixed roles and develop adaptive skills that span engineering, design, and business understanding. For example:
- NagarroU is a digital campus for every Nagarrian, providing access to a wide range of learning courses. Those range from public speaking to agentic AI. These sessions help our colleagues stay ahead of changes in technology and business.
- Each week, our leadership team hosts live upskilling events focused on cross-disciplinary topics. “No Tech Left Behind” focuses on emerging technology. “The AI Show” provides a continuous stream of information on changes happening in the AI landscape, along with practical, real-time learnings on how to harness value from new tools.
- We run multiple innovation labs with our leading customers, assuring that aspiring intrapreneurs have access to real-world test-and-learn opportunities at the cutting edge of client aspirations.
- Over the last two years, we have also introduced a galvanizing collective innovation moment called “Flo,” showcasing the best of all our breakthroughs globally, from revolutionary agentic customer-experience transformations through data and AI infrastructure and sensor networks enabled by next-generation embedded sensors and the Internet of Things. Last year, over 3,000 leading Nagarrian innovators, partners, and customers attended the Flo event in India, and our 2026 Flo event promises to be bigger still.
- For select strategic niche opportunities, Nagarro has also acquired companies with high-value specializations that complement Nagarro’s existing capability portfolio.
This near-relentless stream of learning, relationship-building, and hiring moments creates an environment where talent can grow alongside technology and where innovation is sustainable, not episodic. And it’s why Nagarro’s talent development and retention flywheel continues to spin at top speed.
Industries With The Strongest Demand
When asked which industries are expected to generate the strongest demand for Nagarro’s services over the next several years, Hochman noted:
We see strong and sustained demand for AI-led development and transformation assistance across every sector that we serve. Financial services, healthcare and life sciences, manufacturing, retail and consumer goods, and technology are all under accelerating pressure to capitalize on the AI wave.
So, we don’t actually see one sector necessarily running ahead of others. What we’re witnessing is a generational shift in the nature of work writ large. When that happens, everyone is all in.
It’s also why Nagarro takes such a portfolio approach to growth. The core of our operating recipe remains intensely consistent across the more than 2,000 clients we serve, but our entrepreneur-led operating model allows us to tailor almost infinitely to each client domain.
Long-Term Vision
When discussing his long-term vision for Nagarro in North America, Hochman concluded:
We win when our clients talk about us. That core ethos of surprise and delight will never change. The AI revolution just adds an exclamation point to the value imperative.
In the years ahead, you can expect to see exponentially more Nagarro client stories connecting technology innovation to explicit, step-function bottom-line impacts. Not too long ago, the promise of, say, an AI-led 20% productivity increase was pure marketing fluff. But now we see a reliable, proven, stepwise path to get there.
And it’s not just agents. The entire technology stack is catching up to AI-native ways of working, and Fluidic Intelligence creates the operating fabric to make the benefits scale.
Nagarro intends to put its clients consistently at the front of this new line. We aim to position Nagarro as the trusted partner for navigating this unprecedented moment of opportunity and challenge.
But we aren’t starting from a standing position. Many of our clients have been with us for more than 10 years, through multiple waves of technology upheaval. AI is a big one, but it won’t be our first rodeo in the sphere of big change. Client trust is the foundation, and we’re building Nagarro’s next chapter on top of that privileged platform, not only from a position of humility but also strength.
