Nowsta: $35 Million Raised To Build The Operating System For Gig Workforces

By Amit Chowdhry • Nov 21, 2023

Nowsta – a technology company building the operating systems for gig workforces – recently announced a $35 million Series C financing round. This funding round coincides with the launch of Nowsta Staffing Labs, the biggest step yet toward transforming how employers source, hire, and manage pools of contingent workers.

This latest funding round – led by VMG Partners and joined by Builders VC and existing Series B funders – brings Nowsta’s total fundraising to $93 million. And Nowsta plans to use this investment to enhance the advanced technology in Staffing Labs, further develop its AI-driven workforce management platform, and continue to build out the executive leadership team that supports this technology.

By working with these staffing companies, Nowsta Staffing Labs aggregates the largest marketplace of contingent labor nationwide – all available within the Nowsta platform for their clients to utilize. And by having direct access to this larger and more diverse pool of qualified workers, Nowsta’s clients can more easily find the right talent for their specific needs.

As part of Staffing Labs, agencies gain exclusive access to Nowsta’s cutting-edge automation tools that utilize market data and company attributes for seamlessly connecting agencies and their workforce with profitable jobs. And partners can go beyond the norm of operational efficiencies and enable their companies to grow via AI, ML and automation, making them leaders in this new era of flexible and dynamic work.

KEY QUOTES:

“We continue to partner with Nowsta because they have a clear vision for the future and consistently deliver innovative solutions that improve today’s labor market. Nowsta is an industry leader when it comes to understanding what employers need to navigate an ever-changing workforce, and we look forward to seeing what the team builds next.”

— Carle Stenmark, General Partner at VMG Partners

“With Staffing Labs, our focus is on enabling new models of flex work for staffing companies. Think of it as a powerful engine to not only streamline operations but to grow your business.”

— Nick Lillios, CEO of Nowsta