Numa has acquired SocketTime, a fixed-operations software company, expanding its AI operating system deeper into automotive dealership service operations.
SocketTime provides software for service scheduling, advisor writeups, dispatch, technician utilization, multipoint inspection workflows, used-car reconditioning, and customer communication.
By combining those capabilities with Numa’s AI agents and customer communications technology, the companies plan to connect more of a dealership’s service workflow into a unified system.
The combined technology is designed to connect customer interactions with service scheduling, technician activity, inspection approvals, parts coordination, and management visibility.
SocketTime’s scheduling, advisor writeup, and capacity-management systems operate in real time. When additional maintenance or repair work is approved, the platform can account for that work when calculating remaining service capacity and appointment availability.
Following the acquisition, Numa plans to expand its AI agents across several additional dealership workflows.
Those capabilities are expected to include scheduling and resequencing service work based on technician skills and available capacity, presenting factory-recommended maintenance based on vehicle history and OEM guidance, and converting customer concerns into structured intake information before a vehicle arrives.
Numa also plans to use AI to turn technician videos and inspection findings into communications that can be sent to customers for approval, automatically provide status and delay notifications, detect potential customer-satisfaction issues, and help manage service, recon, and trade opportunities across dealership groups.
The acquisition also significantly expands the operational information available to Numa’s AI.
Numa already processes customer conversations. SocketTime adds information about repair orders, dispatch decisions, inspections, approvals, and promised completion times, giving the system a view into both communications and work occurring inside the service department.
Numa has handled more than one billion communications for more than 1,300 dealerships across the U.S. and Canada, with integrations covering approximately 90% of the dealership management system market.
The company has raised $50 million from investors including Google, Threshold Ventures, Mitsui, Costanoa Ventures, and Touring Capital. Numa also ranked No. 443 on the 2026 Inc. 5000.
KEY QUOTES:
“Dealerships do not need another disconnected app. They need an operating system. The service lane is one of the most operationally complex environments in retail. It moves minute by minute. It is labor-constrained, communication-heavy, and brutally unforgiving when things fall behind. SocketTime built a real operational foundation for that world. Together, we can bring AI into the flow of fixed operations itself, not as a feature on top, but as a smarter way to coordinate the work.”
Tasso Roumeliotis, CEO of Numa
“From the beginning, SocketTime was built on a simple belief: the service department should run with more visibility, more control, and less chaos. We focused on the operational details that matter every day: capacity, dispatch, inspections, approvals, recon, and communication. AI is going to transform fixed operations, but only if it is connected to the real workflow of the shop. Joining Numa is how we make that happen.”
Craig Misak, Founder of SocketTime
“Video mattered. Messaging mattered. Digitization mattered. The next chapter is operational intelligence: software that understands the live state of the store and acts on it. You cannot bolt that onto a texting tool. You have to own the workflow itself. Now we do.”
Tasso Roumeliotis, CEO of Numa
