Nura Studios, an animation technology company founded by veterans from Apple, Unity, Roblox, Adobe, and Canva, has emerged from stealth with the announcement that its Showcraft animation platform will enter Early Access on May 19. The company is backed by seed funding from iGlobe Partners, Fellows Fund, and Shanda Ventures.
Showcraft enables game and animation studios to turn existing characters, environments, and production assets into episodic series and films using AI models designed to work from artist-created content. Unlike tools that generate content from prompts alone, the platform is built around human-created intellectual property, with fine-tuned AI models that remove production friction while maintaining visual and narrative integrity. The platform connects story development, pre-production, visual and voice creation, and final editing within a single environment.
Nura Studios was founded by CEO Sylvio Drouin, a former Senior Vice President at Unity who led advanced research and AI innovation, CTO Gabriele Farina, who spent over a decade shaping the Unity engine architecture, and Chairman and co-founder Stefano Corazza, PhD, Head of AI Research at Canva and former Head of Roblox Studio and AR at Adobe.
KEY QUOTES:
“Game studios and publishers are constantly finding new ways to engage players and grow their worlds, while animation studios are pushing to deliver more stories at a higher cadence. There is so much creative value that already exists inside worlds and IP. With Showcraft, teams can extend their characters, environments, and production assets into episodic storytelling unlocking new formats for engagement without starting over. Machines have no talent, humans do. Showcraft is built to amplify that talent.”
Sylvio Drouin, CEO and Co-Founder, Nura Studios
