OpenAI Takes Ownership Stake In Thrive Holdings To Accelerate Enterprise AI Adoption

By Amit Chowdhry • Dec 3, 2025

OpenAI has acquired an ownership stake in Thrive Holdings as part of a new partnership aimed at speeding up the adoption of artificial intelligence across major enterprise functions. Thrive Holdings, which invests in, acquires, and builds companies positioned for long-term, technology-driven transformation, will work with OpenAI to deploy advanced AI models directly inside its portfolio businesses.

The initiative will initially focus on accounting and IT services, two sectors defined by high-volume, rules-driven, and workflow-heavy operations that stand to benefit immediately from AI-powered automation and efficiency improvements. As part of the agreement, OpenAI will embed research, product, and engineering teams inside Thrive Holdings–owned companies to accelerate operational improvements and enhance service quality.

The long-term goal is to establish a repeatable model that can scale across other industries, demonstrating how integrated AI capabilities can reshape enterprise operations from the inside out.

Thrive Holdings believes its sector expertise and access to domain-specific data create strong foundations for AI-driven transformation. Through this partnership, both companies expect to showcase how frontier AI technologies can be rapidly deployed to improve accuracy, reduce costs, and strengthen customer engagement across entire organizations.

KEY QUOTES:

“AI is redefining how enterprises are built and deliver value for customers. This partnership with Thrive Holdings is about demonstrating what’s possible when frontier AI research and deployment are rapidly deployed across entire organizations to revolutionize how businesses work and engage with customers. We hope this partnership serves as a model for how businesses and industries around the world can deeply partner with OpenAI.”

Brad Lightcap, COO, OpenAI

“We are excited to extend our partnership with OpenAI to embed their frontier models, products, and services into sectors we believe have tremendous potential to benefit from technological innovation and adoption. Historically, technology transformed industries from the outside in. We believe this paradigm shift will happen from the inside out as domain experts and practitioners use AI as a native tool to reshape their fields. The businesses we acquire represent the right reward systems for this evolution, bringing together industry expertise and real-world data that can help improve models on specific tasks and capabilities.”

Joshua Kushner, CEO and Founder, Thrive Capital and Thrive Holdings