Paddletek Group has acquired PIKKL, an innovative performance paddle company, and signed professional pickleball stars JW Johnson, Jorja Johnson, Julie Johnson, and Hurricane Tyra Black to Team Paddletek. The moves reflect Paddletek’s push to build a bigger, bolder, and better paddle platform as pickleball continues its rapid global growth.
Founded by Mike Strommen and Dan Martinson, PIKKL quickly earned a reputation for professional‑quality equipment and performance‑driven innovation, aiming to bring pro‑grade paddles to players at every level. Under the deal, Strommen and Martinson will continue working within Paddletek to drive technology and product development, folding PIKKL’s proprietary platform into a broader portfolio that already includes Bantam, Tempest, ProXR, Yobow, and the Honeyfoam™ family.
For JW and Jorja Johnson, the partnership follows an extensive search for paddle technology that aligns with their style of play and competitive ambitions. Joining Paddletek gives the Johnsons and fellow pros Julie Johnson and Hurricane Tyra Black access to a consolidated, innovation‑focused paddle ecosystem while tying their careers to a brand that emphasizes winning, culture, and long‑term performance.
The acquisition and signings underscore a shared philosophy between Paddletek, PIKKL, and the Johnson family: success is earned through continuous improvement, and pushing equipment technology forward is central to advancing the sport. Backed by Thirty‑5 Capital and already an official paddle sponsor of Major League Pickleball, the Professional Pickleball Association, the US Open Pickleball Championships, and USAP Nationals, Paddletek Group is positioning itself as a leading performance hub for elite and everyday players alike.
KEY QUOTES:
“We were looking for teammates who share our passion for the sport. The Johnsons were on a monthslong journey looking for the paddle and the brand that would help them win. The two paths came together, and we didn’t hesitate at the opportunity to put together one of the most talented groups in pickleball.”
Ron Saslow, Founder and Managing Partner, Thirty‑5 Capital (Paddletek Group)
“What Dan and I started years ago has grown into something far bigger than we imagined. Joining Paddletek gives us the opportunity to bring our expertise and passion to a group that shares our commitment to growing the sport, pushing performance forward and supporting our athletes.”
Mike Strommen, Co‑founder, PIKKL
“This was never about logos or contracts. I’ve tested every paddle, and this opportunity gives us access to incredible technology while becoming part of a brand focused on winning.”
JW Johnson, Professional Pickleball Player
“The people, the culture, the innovation and the commitment to excellence all aligned with our family values. It’s the right place for the next chapter of our careers.”
Jorja Johnson, Professional Pickleball Player
