Syte: Majority Stake Investment From Pereg Ventures
By Amit Chowdhry ● Dec 6, 2024
Syte, an AI-powered product recommendation engine built from the ground up for apparel e-commerce, announced that New York-based Pereg Ventures has acquired a controlling stake in the company. This strategic deal, led by Pereg and including Magma VC, MizMaa, and Stardom Ventures, marks the start of a transformative new chapter for Syte, now under the leadership of Ziv Ben-Barouch, Co-Founder of Pereg Ventures and Syte's newly appointed CEO.