PlantBaby, a company focused on creating solutions in the plant-based nutrition space, announced the closing of its series seed equity financing round. This funding round was led by B2 Partners, a firm founded by seasoned investor Matt Behrens, at a post-money valuation of $20 million. B2 is joining the PlantBaby board with additional support from Big Idea Ventures, Everywhere Ventures, X Factor Ventures, Women’s Equity Lab Silicon Valley, and Babylist.
This funding round enables PlantBaby to make its products more accessible around the country, through Sprouts, Wegmans, Amazon, Thrive, and their own Kiki Milk website built on Shopify. And this new funding round enables for further research and development and product innovation in both plant milk and new categories.
The company founders Lauren and Alex Abelin launched PlantBaby after their son Alakai’s birth, frustrated by the lack of clean-label and dairy-free infant formulas. And their company PlantBaby creates products they love and trust, aiming to support families everywhere, especially the 50% of children with chronic health conditions.
PlantBaby’s first product (Kiki Milk) launched in 2020 with Original and Chocolate and has expanded to include Mac Nut and Unsweetened. And unlike other plant milks, Kiki Milk is crafted with a blend of more than six whole food ingredients—free from seed oils, gums, artificial flavors, and preservatives. It is certified USDA Organic and glyphosate-residue free. Each serves naturally provides 5g of protein and contains an excellent source of calcium, thanks to unique nutrient-rich ingredients like sprouted pumpkin seeds, hemp seeds, and Aquamin. To ensure the safety and quality, all varieties go through third-party testing for heavy metals and mold, making Kiki Milk a clean and nourishing choice for the whole family.
KEY QUOTES:
“PlantBaby represents the kind of forward-thinking, mission-driven company we look to support at B2 Partners. Their commitment to creating clean, plant-based nutrition solutions aligns perfectly with our belief in backing businesses that prioritize both health and sustainability. We’re proud to contribute to their journey and help them reach even more families in need of innovative nutrition options.”
– Matt Behrens, Founder of B2 Partners
“We became acquainted with B2 Partners through an introduction by one of our early investors. Their decision to lead this funding round underscores their confidence in PlantBaby’s vision and potential. We’re thrilled to join forces with such an excellent and thoughtful partner.”
– Alex and Lauren Abelin, Co-Founders of PlantBaby
“Improving the health of future generations is our North Star as both parents and entrepreneurs. We’re committed to providing the cleanest, most nutritious, and delicious products—for your family and ours—because every child deserves the best.”
– Alex and Lauren Abelin
