Point Wild is a global cybersecurity company that offers protection for both consumers and enterprises. Pulse 2.0 interviewed Point Wild President and COO Neill Feather to gain a deeper understanding of the company.
Neill Feather’s Background
Could you tell me more about your background? Feather said:
“I spent the first 8 years of my career in a variety of marketing and IT roles at Johnson & Johnson before catching the entrepreneurial bug in 2006 and founding SiteLock in 2008. The company focused on website protection for small businesses and eventually grew to safeguard over 20 million sites globally. After SiteLock was acquired, I had the opportunity to join Pango Group, now known as Point Wild, which spun out of its sister company Aura. The CEO of Aura was a former classmate of mine from the Wharton School of Business.”
Formation Of The Company
How did the idea for the company come together? Feather shared:
“Point Wild was built through a combination of in-house innovation and strategic acquisitions. When I joined in 2021, the goal was to spin out several pieces of technology from our sister company at the time, Aura, and build a company focused on specific, targeted cybersecurity solutions for consumers. Unlike Aura, which has a broader digital wellness focus, Point Wild was founded with an M&A-driven growth strategy and a mission to address acute consumer cybersecurity needs—whether that’s VPN, antivirus, identity protection, or password management. Since then, we’ve made several major acquisitions and continued to expand our capabilities through both product development and partnerships with resellers like insurance providers and financial institutions.”
Core Products
What are the company’s core products and features? Feather explained:
“Our core offering is a comprehensive cybersecurity platform designed for consumers and small businesses. The platform includes a range of cybersecurity solutions that protect user data and privacy. Powering this platform is Lat61 by Point Wild, a modular, plug-and-play backend that connects our security offerings through an API-enabled infrastructure. Lat61 consolidates threat signals across millions of daily touchpoints, integrates with partner ecosystems, and enables real-time detection and response to complex, multi-vector attacks.”
Challenges Faced
Have you faced any challenges in your sector of work recently? Feather acknowledged:
“One ongoing challenge in our sector is making sure acquisitions deliver real value rather than just increasing size. It’s tempting to pursue deals simply because they add scale, but unless a company is underperforming, which is uncommon, we need to be able to contribute something meaningful.”
“We approach this by developing a clear thesis before any acquisition. We think through how we can strengthen the business through our platform, technology, or go-to-market strategy, and how that company can add value back into our broader portfolio. We aim for outcomes where the combined value is greater than the sum of the parts.”
“Once the deal is complete, we focus on organic growth, expanding product offerings and upgrading technology. The efficiencies we gain are often driven by smarter systems or internal innovation, not by reducing headcount. This strategy has helped us build more sustainable and effective integrations.”
Evolution Of The Company’s Technology
How has the company’s technology evolved since launching? Feather noted:
“From the outset, Point Wild was built to be a flexible, modular cybersecurity platform that could adapt to a rapidly evolving threat landscape. Since spinning out from Aura in 2021, we’ve executed on that vision through a combination of internal innovation and targeted acquisitions. The result is a unified platform of specialized cybersecurity solutions that can be delivered individually or as a suite. Lat61 by Point Wild powers this integration, serving as the modular backend that enables seamless scaling, partner integration, and real-time threat response. This foundation positions us to meet current consumer needs while expanding further into the small business market.”
Significant Milestones
What have been some of the company’s most significant milestones? Feather cited:
“One of Point Wild’s most significant milestones was the December 2024 merger of Pango Group and Total Security, two leading cybersecurity providers, which marked the formation of Point Wild as a newly branded holding company. This strategic union brought together award-winning brands like Total AV and Hotspot Shield under one umbrella, enabling the company to scale faster and more effectively address global cybersecurity needs across consumer and enterprise markets.”
“Following the merger, the company introduced a multi-channel go-to-market strategy spanning direct-to-consumer, partner, and enterprise. This flexible approach positions Point Wild to meet a broader range of customer needs while maximizing reach and scalability.”
Customer Success Stories
Can you share any specific customer success stories? Feather highlighted:
“One of our recent success stories involves a global cybersecurity provider that was running its own in-house VPN. Due to rising infrastructure costs, limited scalability, and performance constraints tied to legacy protocols, they made the decision to sunset their solution and pursue a third-party alternative.”
“We delivered a white-labeled VPN using Pango’s SDK and Hydra protocol, replacing their backend infrastructure without disrupting the user experience for their global base of approximately one million users. We also implemented custom features and region-specific compliance workflows to meet their legal and operational needs.”
“The rollout is still in progress, but early feedback has been very positive, highlighting our flexibility, compliance support, and the expected improvements in speed and streaming performance.”
Revenue
When asking Feather about the company’s revenue details, he revealed:
“Point Wild is generating approximately $600 million in annual revenue and 30+% EBITDA margins.”
Total Addressable Market
What total addressable market (TAM) size is the company pursuing? Feather assessed:
“We are pursuing a total addressable market of approximately $20 billion.”
Differentiation From The Competition
What differentiates the company from its competition? Feather affirmed:
“Point Wild stands out because it’s a highly adaptable cybersecurity platform that can quickly evolve with the changing consumer landscape. We can build new products, enhance existing ones, or seamlessly integrate acquired technologies into one unified platform. This adaptability is powered by Lat61 by Point Wild, our backend system that connects all our solutions through an API-enabled infrastructure. It allows us to serve both individual consumers and, increasingly, small businesses, positioning us as a true one-stop shop for cybersecurity needs.”
Future Company Goals
What are some of the company’s future goals? Feather concluded:
“We’ve seen consistent growth over the past few years, and our goal is to continue building on that momentum by expanding our cybersecurity platform to better serve both individual consumers and small businesses. With our scalable business model and diverse go-to-market strategy spanning direct-to-consumer, partner, and enterprise channels, we’re focused on driving sustainable growth and profitability. This will allow us to invest in new technologies and deliver solutions that meet the evolving needs of our customers.”
