Reema Health, a human-powered, tech-enabled platform that helps Medicaid plans connect with hard-to-reach members, has raised $19 million in Series B funding from LRVHealth and Optum Ventures. The new capital will support the company’s rapid national expansion and its growing suite of programs designed to improve member engagement, reduce total cost of care, and address key Medicaid challenges.
Reema has demonstrated a validated impact for health plans, including a 23% reduction in total cost of care for a national strategy. Over the past year, the company expanded from four to 14 markets and expects to enter three additional states in early 2026. Reema is also broadening its offerings to include maternal health and other programs built for Medicaid Managed Care Organizations and health plans serving high-need populations.
The company’s model blends in-person support from community-based guides with a data-driven technology platform designed to identify, engage, and activate previously unreachable members. A study conducted by Havarti Risk found that Reema connected with 32% of members who had no prior engagement, reducing emergency department visits by 22% and lowering total cost of care by 23%. The analysis, which tracked 3,000 members for 24 months, showed that the health plan generated a 3.2X return on investment in the first year.
Reema’s community guides live in the neighborhoods they serve and meet members face-to-face—contrasting with traditional call center and digital-only outreach models. Reema’s predictive analytics and proprietary algorithms help guides prioritize high-risk, high-cost members while maintaining high-touch support at scale. The platform enables more efficient caseload management and delivers precision engagement, boosting ROI for Medicaid plans.
The latest funding follows heightened financial and operational pressures for Medicaid plans amid budget tightening and rising acuity. Reema says its model is built to help plans manage these shifts by supporting deeper engagement, more preventive service utilization, and more stable member relationships.
KEY QUOTES:
“Medicaid plans are in a challenging position where budget cuts will shrink enrollment to a sicker member mix with higher per member costs. That’s why they need Reema more than ever. We’ve shown that Reema’s model for driving meaningful connections with a blend of people and technology systematically improves population health from the bottom up. This partnership with LRVHealth and Optum Ventures puts us in an excellent position to build on our momentum and bring our solution to more health plans when they need it most.”
Justin Ley, Co-Founder and CEO, Reema Health
“The results are clear. Reema delivered significant cost savings along with measurable improvements in member health, stability and long-term engagement. The economics and ROI from Reema’s model are impressive, but what makes them possible is Reema’s focus on and investment in people to deliver more sustainable outcomes.”
Keith Passwater, CEO of Havarti and Former Chief Actuary of Elevance
“Member engagement has always been a critical driver of health plan performance, especially for Medicaid MCOs, where members’ interaction with the healthcare system can be much more unpredictable than in other lines of business. Reema has proven it can make a significant impact by reaching and engaging people that health plans have previously considered unreachable. At a time where MCOs are under more financial and operating pressure than ever, Reema stands out as a trusted partner that can deliver real results.”
Ellen Herlacher, Partner, LRVHealth
