ReturnGO: Post-Purchase Solutions Company Closes $5 Million

By Noah Long ● Nov 20, 2023

ReturnGO – an innovative company that enables efficient management of returns and exchanges for products purchased on e-commerce sites – recently announced that it has entered into a first-of-its-kind collaboration with Amazon Multi-Channel Fulfillment (MCF), which will provide MCF merchants with an integrated solution that automates the entire return and exchange process.

ReturnGO’s platform has been implemented as a software-as-a-service (SaaS) in over 2,500 Shopify stores. And the company states its mission is to develop an open, end-to-end solution that can be used with any e-commerce stack, from retail platforms to logistics, marketing, customer support, and loyalty solutions. With flexible, data-driven technology, ReturnGO aims to improve the shopping experience by giving customers more return options, making e-commerce more sustainable, and reducing reverse logistics costs for online retailers. For this to happen, all integrations must work together within one solution – a “post-purchase operating system” described by ReturnGO.

The company’s new integration with MCF will be essential in furthering ReturnGO’s mission and setting a new standard for providing customers with automated and efficient returns and exchanges. And ReturnGO currently helps retailers process more than 250,000 returns per month. The ability to offer customers tailored alternative products and real-time return solutions has increased the number of product exchanges by a substantial percentage, reducing the need for full refunds and maximizing retailers’ profitability.

ReturnGO’s track record and continued momentum over the past year enabled it to secure an additional $5 million in capital, led by Trestle Partners (a private investment fund focusing on investing in pre-Series A and Series A SaaS businesses). And this investment follows a successful $6.5 million seed funding round announced last June, led by TPY Capital fund, along with Cresson, Good Company, SeedIL, and Aristagroa.

ReturnGO was launched in July 2020 by Aviad Raz (CEO), Assi Abramovich (CTO), and Eyal Rosenthal (US GM) and currently employs 25 people at its research and development center in Ramat Gan, Israel. And the company recently expanded its footprint in the U.S. via a new subsidiary to further support its successful business within this important market, the company’s primary target territory.


“ReturnGO’s new integration with MCF will give merchants the ability to automate and streamline their reverse logistics, while helping shoppers with returning and exchanging orders. The reverse logistics technology of ReturnGO combined with the fast and reliable fulfillment and delivery capabilities of MCF solution will help MCF merchants offer an automated returns experience that’s simple and easy to use for their shoppers.”

– Wain Yu, Director of Amazon Multi-Channel Fulfillment

“Our new integration with MCF further removes friction from the online buying experience and is a win-win for both customers and retailers. We believe it will continue to help retailers improve their operations, increase revenue, and become more sustainable, while providing customers with an even better shopping experience. Additionally, we are thrilled to welcome the team at Trestle Partners as an investment partner. Trestle possesses extensive experience in helping SaaS companies strategically grow their businesses, and I am confident they’ll provide us with valuable knowledge and expertise as we look to further scale our platform.”

– Aviad Raz, Co-Founder and Chief Executive Officer of ReturnGO

“Putting merchants first and improving the lives of retailers has been and remains our focus, whether it’s by saving sales, reducing returns, or helping to improve their operational efficiency. Providing our platform and capabilities to MCF merchants is a natural extension of this focus and we believe it will significantly enhance their ability to drive customer satisfaction.”

– Eyal Rosenthal, Co-Founder, Chief of Strategy, and US General Manager at ReturnGO

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