Riverwood Capital Acquiring Dynamic Pricing Platform Quicklizard

By Amit Chowdhry • Feb 12, 2025

Quicklizard, a leading AI-based dynamic pricing platform for retailers and brands, announced that it has entered into a definitive agreement to be acquired by Riverwood Capital. This strategic deal is set to supercharge Quicklizard’s research and development efforts, accelerating the evolution of its platform and reinforcing its position as the go-to pricing optimization platform for enterprises worldwide.

The adoption of AI-based pricing platforms among retailers is rapidly growing as businesses recognize the need for real-time price optimization to remain competitive. And Quicklizard’s AI-driven pricing technology is used by leading global retailers and brands, including Sephora, John Lewis, and more.

This platform helps businesses identify relevant competitors and avoid unnecessary price wars, forecast demand, optimize pricing while taking inventory into account, and utilize article segmentation to stay highly competitive while maintaining profitability. And Quicklizard has consistently delivered results for its clients, driving an 8% increase in revenue and a 3%-5% increase in profit.

What differentiaties Quicklizard is its transparent AI ensuring pricing strategies remain explainable and adaptable. And its omnichannel capabilities allow retailers to manage pricing independently across channels while accounting for dependencies. Plus, Quicklizard offers a 100% open platform, enabling businesses to implement custom pricing strategies with simple Python code and a rapid implementation timeline of just 12-16 weeks.

As Quicklizard goes into this next phase of growth with Riverwood Capital, the company remains committed to its core mission: providing state-of-the-art AI pricing technology that empowers retailers and brands to make smarter, more profitable pricing decisions in an increasingly dynamic market. And Quicklizard is also continuously developing and improving its platform to meet the evolving needs of enterprise retailers.

A new UI will be launched soon, providing greater user flexibility, enhanced off-the-shelf capabilities for faster insights, and a fresh, modern look and feel. And Quicklizard is advancing its Pricing Guru, designed to give users a pricing analyst at their fingertips.

The upgraded Pricing Guru will soon help users implement pricing strategies using written human language, making Gen AI-driven pricing more accessible than ever. This enhancement will enable businesses to refine and optimize their pricing strategies effortlessly, turning the Pricing Guru into a true virtual pricing consultant. With these innovations, Quicklizard continues to set the industry standard for transparent and high-impact AI pricing solutions.

The deal, which was approved by the Quicklizard Board of Directors, is currently expected to close in the first half of 2025, subject to customary closing conditions, including approval by Quicklizard’s shareholders and the receipt of required regulatory approvals. Upon completion of the transaction, Quicklizard’s common stock will no longer be publicly listed and Quicklizard will become a privately held company.

As part of the deal, all shares of Quicklizard shall be converted solely into the right to receive the per-share transaction consideration of NIS 40.92 per share, reflecting a total company valuation of approximately NIS 186 million.

KEY QUOTES:

“We are thrilled to join forces with Riverwood Capital. This partnership marks a new chapter for Quicklizard, allowing us to significantly expand our R&D capabilities, enhance our AI-driven pricing technology, and bring even more value to retailers and brands worldwide. Our mission has always been to empower businesses with smarter pricing decisions, and with Riverwood’s support, we can now scale our innovation to new heights.”

  • Pini Mandel, CEO and Founder of Quicklizard

“We are excited to partner with Pini and the entire Quicklizard team as they leverage AI and automation to transform how businesses optimize pricing and drive profitability. In an increasingly dynamic and global market, their innovative approach enables enterprises to solve complex commercial challenges at scale, unlocking significant value for businesses and their customers in any geography or industry.”

Jeff Parks, Co-Founder and Managing Partner at Riverwood Capital