Samsung To Open Experience Stores In NY, LA, And Houston

By Dan Anderson ● February 18, 2019

Samsung is going to be opening three retail stores in the cities of New York, Los Angeles, and Houston on February 20, which is the same day that the Galaxy S10 is expected to be announced.

This is not the first time that Samsung set up a retail presence in the U.S. Samsung previously set up pop-up locations and there are Samsung Experience Shops located within Best Buy retail stores. Samsung also has a “technology playground” called Samsung 837 in New York City’s Meatpacking District — which allows consumers to have immersive experiences with a wide variety of Samsung consumers electronics and appliances. Samsung also tested out setting up tech support services within WeWork’s co-working spaces.


Photo Credit: Samsung Electronics USA

At the store locations, visitors will be able to interact with 4D VR and play games in the immersive 4K gaming lounge. Plus they can see Samsung’s latest 8K TVs and create AR emoji. Tech support will also be available on-site.

Specifically the locations will be at:


The Americana at Brand – 889 Americana Way, Glendale, California 91210

Roosevelt Field on Long Island – 630 Old Country Rd, Garden City, New York 11530


The Galleria in Houston – 5085 Westheimer Rd, Houston, Texas 77056

“Our new Samsung Experience Stores are spaces to experience and see Samsung technology brought to life, to empower people to do what they never thought was possible before” said Samsung Electronics America president and CEO YH Eom in a statement. “We want to build a ‘playground’ for Samsung fans—a place to learn about and try out all of the amazing new products we have to offer.”