Scorability: $11 Million Raised To Improve College Athletics Recruiting

By Annie Baker • Oct 24, 2023

Scorability – a platform for matching athletes with college athletics programs – recently announced it has raised $11 million in Series Seed funding. The funding round comes from Next Coast Ventures and Silverton Partners, along with Scorability’s co-founders.

Scorability, which is led by AlertMedia founder and former CEO Brian Cruver and former AlertMedia CRO Brett Andrew, aims to become the new standard platform through which 28,000 college sports programs find, evaluate, and engage with millions of prospective student-athletes.

Cruver and Andrew (both parents of D1 college athletes) see a future in which college coaches can evaluate more talent with predictable outcomes while saving valuable time and money. Meanwhile, student-athletes and their families will benefit from a clear and more direct recruiting process, avoiding unnecessary effort and personal expenses.

This platform will include every athlete in every sport, with features that include sophisticated matching and predictive analytics. The technology is designed not just to identify elite athletes but to even the playing field and to steer all athletes to programs where they can be successful.

This funding round will be used to quickly build the Scorability team across multiple departments, develop the company’s recruiting tech and user experiences, and to bring those products to market by early 2024.

KEY QUOTES:

“Thousands of college athletics programs are continuously sifting through millions of prospective student-athletes, and it is absolute chaos with no clear process or useful tools. Coaches, schools, parents, and athletes would all like to see improvement in how recruiting works. Current solutions are outdated, misaligned, dishonest, and unhelpful.”

— Brian Cruver, CEO of Scorability

“The world of college recruiting is broken, and the stakes are high. The timing is right to introduce Scorability’s new approach and solve the myriad of problems these coaches and programs are facing.”

— Tom Ball, CoFounder and Managing Director at Next Coast Ventures

“The Scorability team is passionate about fixing college recruiting, and we are thrilled to partner with Brett and Brian again on their new venture.”

— Morgan Flager, Managing Partner at Silverton Partners