Strategy Buys $101 Million In Bitcoin After Earlier Sale Triggered Market Sell-Off

By Amit Chowdhry • Jun 10, 2026

Strategy, the bitcoin-focused company led by Michael Saylor, has resumed accumulating bitcoin, purchasing approximately $101.3 million worth of the cryptocurrency after a rare sale last week contributed to a broader market decline.

The company disclosed that it acquired 1,550 bitcoins between June 1 and June 7 at an average price of $65,332 per coin. The purchase came shortly after Strategy sold 32 bitcoins to help fund preferred stock dividend obligations, marking the company’s first sale since 2022 and raising concerns among investors about whether additional sales could follow.

The latest acquisition increases Strategy’s holdings to 845,256 bitcoins, valued at roughly $53 billion based on current prices. The company also boosted its cash reserve by $100 million to approximately $1 billion to support future dividend payments.

The renewed buying appeared to restore confidence among cryptocurrency investors. Shares of Strategy climbed more than 5%, while other crypto-related stocks also posted gains. Bitcoin itself rebounded after briefly falling below $60,000 for the first time since 2024.

The earlier sale had unsettled markets because Strategy and Saylor have long promoted a buy-and-hold approach toward bitcoin. Analysts noted that the symbolic significance of the transaction, rather than its size, weighed on sentiment and coincided with significant outflows from spot bitcoin exchange-traded funds.

Despite recent volatility, Saylor remains one of the cryptocurrency market’s most influential figures, and analysts expect Strategy to continue using equity and preferred stock offerings to finance future bitcoin purchases.