Strava, an app for active people, announced it has acquired the core assets of The Breakaway, a Y Combinator-incubated cycling training app. This deal follows the recent news of Strava acquiring Runna, a leading running training app. It signifies further investment in the Strava ecosystem for the platform’s global community of active people.
The Breakaway provides personalized cycling training, innovative ride analysis, and achievement tracking tools, all of which motivate users to be active. And Breakaway users who connect to Strava upload twice as many activities compared with other Strava cyclists. With a goal of helping people to improve, the cycling app also closely aligns with Strava’s mission of motivating people to lead an active life.
This announcement is another signal of Strava’s growth and commitment to innovation. And it also demonstrates Strava’s continued investment in its developer community and open API, which enables third parties to connect and build new experiences for athletes.
KEY QUOTES:
“Jordan Kobert, Kyle Yugawa and team have built a brilliant app for cyclists who want to improve and achieve their cycling targets, making it a perfect fit for the Strava subscription, which helps users accomplish their goals. When Strava was founded more than 16 years ago, it was created initially for cyclists—these users remain important members of our global community, and we are excited to enhance their experience through this acquisition.”
Michael Martin, chief executive officer, Strava
