The Home Equity Partners, a Canadian financial solutions company focused on helping homeowners access their home equity without taking on additional debt, announced that it has secured a strategic investment from The Myriad Group. The deal strengthens the company’s ability to scale its Home Equity Sharing Agreement offering across Canada as demand for alternatives to traditional home financing increases.
The partnership marks a significant step for The Home Equity Partners, which has already seen traction in Ontario and plans to expand nationwide. With Canadians facing rising financial pressure and limited mortgage flexibility, the company’s equity sharing model aims to provide a more accessible path for homeowners seeking liquidity without monthly payments or interest.
As part of the investment, Kyle Goldenberg, Vice President of Finance and Operations at The Myriad Group, will join The Home Equity Partners’ Advisory Board. The Myriad Group is a fourth-generation Canadian real estate company with decades of experience in residential and commercial property operations. The firm believes that the Home Equity Sharing Agreement model aligns with its mission to support stable and healthy housing across communities.
The Home Equity Sharing Agreement allows homeowners to receive upfront funds in exchange for a share of the future appreciation of their property. The approach is positioned as a way for owners to relieve financial strain without impacting credit scores, taking on new debt, or navigating complex refinancing processes. The company expects the new investment to accelerate both market awareness and operational expansion efforts.
KEY QUOTE:
“Canadians are house rich and cash poor, with many unable to keep up with mortgage payments. We are on a mission to solve that. The Myriad Group has a long-standing legacy in real estate, and its continued commitment to innovation makes it the perfect partner for what we’re building. We are thrilled to have Kyle Goldenberg join the advisory board as we continue to expand and serve Canadian homeowners.”
Shael Weinreb, Founder & CEO, The Home Equity Partners
“Every day we see how important stability and flexibility are for Canadian homeowners. The Home Equity Partners’ HESA model gives Canadians another responsible option to stay in their homes and plan for the future. As a company focused on housing and community development, we are pleased to support a solution that helps strengthen communities across Canada.”
Kyle Goldenberg, Vice President, Finance & Operations, The Myriad Group
