The Nova Global is a community focused on women’s empowerment and personal growth. Pulse 2.0 interviewed The Nova Global founder, Melissa Bauknight, to gain a deeper understanding of the organization.
Melissa Bauknight’s Background
Could you tell me more about your background? Bauknight said:
“Of course. My journey started in corporate America, where I climbed the ranks in sales leadership and found outward success, but inward misalignment. I was playing the role of who I thought I should be, but it wasn’t the full expression of who I am. Eventually, I hit a breaking point and realized I couldn’t ignore the call within. I began my healing, became a life coach, and started showing up as me, raw, real, heart-led. That was the start of my purpose journey, which led to the birth of The Nova Global, a women’s community rooted in authenticity, connection, and soulful success.”
Formation Of The Organization
How did the idea for The Nova Global come together? Bauknight shared:
“The idea came while coaching women and seeing the same theme again and again: so many of us were doing life and business alone, battling burnout, and second-guessing ourselves. I knew we didn’t need more hustle, we needed more holding. A space to be seen, supported, and celebrated in our power and our vulnerability. That’s why I created The Nova Global, not just an organization, but a sacred movement where women gather to rise together. Nova means “new star,” and that’s exactly what we are: luminous women leading a new way forward.”
Favorite Memory
What has been your favorite memory working for The Nova Global so far? Bauknight reflected:
“Our in-person retreats are hands down the best. There’s something indescribable about the energy when women gather without masks, the tears, the breakthroughs, the sisterhood. One moment that stands out was watching a woman who had been silenced her whole life speak her truth out loud in a circle of women, and instead of judgment, she received applause and love. That’s what The Nova Global is about.”
Core Offerings
What are The Nova Global’s core offerings? Bauknight explained:
“We offer an annual membership for heart-led women who want more than surface-level connection. We host in-person retreats, virtual activations, coaching, and a vibrant online community. Everything we do is about empowering women to lead from their hearts, trust their intuition, and walk in purpose, not perfection. You can learn more at https://thenovaglobal.com/memberships.”
Challenge Faced
Have you faced any challenges in your sector of work recently? Bauknight acknowledged:
“Yes, the biggest challenge is cutting through performative ‘women empowerment’ marketing and showing that this work is real. We’re not just creating pretty graphics, we’re guiding deep personal and collective transformation. I overcame this by showing up consistently and vulnerably in my own truth, and letting the power of community speak for itself. My LinkedIn posts often reflect this authenticity and have become a place where others feel safe to be seen too.”
Evolution Of The Organization’s Technology
How has The Nova Global evolved since launching? Bauknight noted:
“It started as a seed, a dream, and a Zoom circle. Now, it’s blossomed into a full ecosystem of women from all over the world, including therapists, healers, founders, and creatives. We’ve grown intentionally, allowing the women to shape the community. The structure is evolving, but the soul remains the same.”
Significant Milestones
What have been some of the community’s most significant milestones? Bauknight cited:
“Some powerful moments include our first sold-out retreat, the launch of our ambassador program, and our collaborations with women-led brands and media features. But honestly, our greatest milestones are the everyday wins. The woman who finally says “yes” to herself, the breakthroughs that lead to aligned businesses, and the DMs that say ‘Nova changed my life.’”
Success Stories
Can you share any specific member success stories? Bauknight highlighted:
“One woman joined after leaving a toxic work environment, unsure of her next move. Through The Nova Global, she found her voice, launched her coaching business, and recently signed her first four-figure client. But more importantly, she said, ‘I remembered who I am.’ That’s the kind of success that lasts.”
Funding
When asking Bauknight about the organization’s funding details, she revealed:
“We’re fully self-funded, and that’s an intentional decision. It gives us creative freedom and allows us to build something sustainable and aligned with our values. Revenue is growing through memberships, retreats, and partnerships. Our currency is impact.”
Total Addressable Market
What total addressable market are you pursuing? Bauknight assessed:
“We’re focused on purpose-driven women globally, especially those in transition, growth, or reinvention. Women who are leaders in their own right and crave community, not competition. The TAM is massive—millions of women are looking for what we offer: a space to grow personally and professionally, with integrity and support.”
Differentiation From The Competition
What differentiates The Nova Global from others? Bauknight affirmed:
“We’re not just another women’s network. We are a sacred ecosystem. At The Nova Global, we lead with truth, not trends. We model what it means to be powerful and tender. We prioritize community care as much as strategy. And we’re redefining success as no longer something we chase, but something we embody.”
Future Goals
What are some of the future goals of The Nova Global? Bauknight emphasized:
“We’re expanding our global footprint with localized Nova chapters, launching a podcast, and creating more accessible healing tools for women at every stage. Long-term, we envision a Nova fund to support women founders and leaders doing purpose-driven work. This is just the beginning.”
Additional Thoughts
Anything else you’d like to add? Bauknight concluded:
“Yes! Your power is not in how perfect you are. It’s in how present you are. And when women gather in their truth, without needing to prove or perform, we unlock something extraordinary. That’s the heartbeat of The Nova Global. If you’re a woman craving connection that feels like home, come sit with us: https://thenovaglobal.com.
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