Thrasio Raises $750 Million To Buy More Amazon FBA Businesses

By Amit Chowdhry ● Feb 16, 2021
  • Thrasio recently announced it completed a $750 million round of funding. These are the details.

Thrasio recently announced it completed a $750 million round of funding. The equity round was funded almost entirely by Thrasio’s existing investors including Oaktree and Advent. And it follows Thrasio’s January announcement of a $500 million debt financing led by JP Morgan Chase Bank, Goldman Sachs, BlackRock, Barclays, UBS, Credit Suisse, Oaktree, and RBC.

The $750 million in fresh capital was raised efficiently as it diluted existing shareholders by just 11.1%. And it will enable Thrasio to accelerate its acquisition activities in the Amazon FBA (Fulfillment by Amazon) ecosystem.

This round of funding — which was materially oversubscribed — brings total funds raised since Thrasio’s inception to over $1.75 billion. And the company is expanding globally with an international team of over 700 employees and contractors (hiring 30-40 people a week) and has just expanded its European operations with hubs in Germany and the UK.

Thrasio is known as the largest acquirer of Amazon FBA brands globally. And the company boasts a massive innovation and experimentation platform that brings high-quality products to market across digital marketplaces and retailers globally.

With the experience of evaluating 6,000 Amazon companies, acquiring nearly 100 top-rated brands, and managing the scale of nearly 14,000 category-leading products, Thrasio’s brands are more profitable, grow faster, and outperforms almost every other seller on Amazon.

And under Thrasio’s management, Amazon native brands compete with top household name labels, quickly becoming the trusted items that consumers turn to for their everyday needs. Some of the Thrasio brands include the Vybe Percussion deep tissue massage gun, Circadian Optics bright light therapy lamps, and skincare products from Sdara Skincare.

KEY QUOTES:

“Thrasio continues its exceptional growth. Over the past two months, we’ve been acquiring $1.5 million in revenue per day. Thrasio is now closing two or three deals every week.”

— Thrasio co-founder and co-CEO Joshua Silberstein

“In ten years, omnichannel retail will be the backbone of the entire consumer products ecosystem – but today, it’s still in its genesis. Every day, the very fabric of this market is twisting as it continues to evolve. Our balance sheet isn’t built to win yesterday’s battles – it is designed to pursue the accelerating opportunities that accompany these kinds of seismic changes in an industry.”

— Thrasio co-founder and co-CEO Carlos Cashman