Tow4Tech is a company that has created a software solution, exclusively catering to the commercial trucking industry. Pulse 2.0 interviewed Tow4Tech CEO & co-founder Craig Schneider to gain a deeper understanding of the company.
Craig Schneider’s Background
What is Craig Schneider’s background? Schneider said:
“My background is in finance and business development. While I don’t come from a traditional tech background, I’ve always had a strong sense for spotting inefficiencies and building teams that can solve real-world problems. I focus on strategy, revenue, capital raising, and ensuring that we’re building a culture and product that scales. I’ve also surrounded myself with incredibly talented technical leaders—especially my co-founder and CTO, Ziv Gillat—who help bring our product vision to life. Leadership, to me, is about knowing what you don’t know and bringing in the right people to close those gaps.”
Formation Of The Company
How did the idea for the company come together? Schneider shared:
“The idea came to me in one of those everyday moments that just sticks. I was driving to a lunch meeting in South Florida on a brutally hot day when I saw a disabled truck on the side of the highway. That lunch lasted over two hours. On my way back, I passed the same truck—still waiting. A tow truck had just arrived. That delay blew my mind. In a world where we can track a food delivery in real-time, why was such a mission-critical industry still operating in the dark ages? That moment planted the seed. I couldn’t stop thinking, ‘There has to be a better way.’ That was the spark for Tow4Tech.”
Favorite Memory
What has been your favorite memory working for the company so far? Schneider reflected:
“It’s hard to pick just one, but if I had to, I’d say the moment we had our first major fleet partner tell us, ‘You’re making significant improvements to how we handle roadside events.’ That validation—hearing from someone deep in the trenches that our platform saved them time, cut down phone calls, and got trucks rolling again faster—was incredibly fulfilling. We’re not just building software; we’re solving a real-world problem, and those moments of user impact are what fuel me.”
Core Products
What are the company’s core products and features? Schneider explained:
“Tow4Tech is a purpose-built SaaS platform designed for commercial fleets. At its core, we offer intelligent dispatching using real-time geolocation, full job transparency from request to resolution, and automated invoicing. Fleet managers can log in, submit a request, and instantly get matched with the closest verified tow provider. They can track the job in real time, communicate directly, and receive performance data afterward. On the provider side, we streamline job access, reduce incoming call volume, and speed up payments. It’s about eliminating chaos and restoring order to roadside events.”
Challenges Faced
Have you faced any challenges in your sector of work recently? Schneider acknowledged:
“Definitely. Working with a top fleet manager from day one made this project unique. We couldn’t afford to build a typical MVP and then iterate later — we had to deliver world-class software from day one, reliable enough to be trusted in critical, real-world situations. In our industry, a broken-down vehicle on the side of the road isn’t just a data point — it’s a driver waiting for help. If our system failed and they remained stranded for hours, that wasn’t just a bug — it was unacceptable. From the beginning, we focused on execution. We proved we could reduce dispatch times, improve ETAs, and make life easier for both fleet operators and service providers. As soon as we demonstrated measurable results, the resistance started to shift toward adoption. Trust is everything in what we do, and we’ve worked hard to earn it — and even harder to keep it.”
Evolution Of The Company’s Technology
How has the company’s technology evolved since its launch? Schneider noted:
“The platform has grown significantly. What started as a basic dispatch tool is now an enterprise-grade infrastructure with geolocation tracking, automated workflows, and a performance data engine that learns from every job. We’ve added real-time analytics, scaled to support fleets across multiple regions, and even launched a European development hub in Romania. That team has been key to accelerating our roadmap. And we’re just getting started—AI, smarter decision-making, and deeper integrations are all on the horizon.”
Significant Milestones
What have been some of the company’s most significant milestones? Schneider cited:
There have been many moments that have pushed us to the next level and validated that we’re building something real, something needed. Below are a few highlights that stand out:
— Raising $1.5 million in pre-seed funding—including our first venture investment—to fuel growth and expand nationally, bringing our total funding to $3.3 million
— Expanding our relationship with Ryder to roll out a real-time roadside dispatch solution across Florida
— Building a trusted network of high-performing tow providers
Customer Success Stories
When asking Schneider about customer success stories, he highlighted:
“Yes—one of our fleet partners told us that before Tow4Tech, handling a roadside event required multiple phone calls and too much guesswork. Now, they submit a request through our platform and instantly see multiple providers responding to the request. In just minutes a provider is assigned and the system does the rest. They’ve reduced average dispatch times, seen significantly quicker arrival times to their broken-down vehicles, which has led to getting their trucks back on the road faster. For them, the automation and real-time visibility have been game-changers. That kind of impact is why we built Tow4Tech.”
Funding
When asking Schneider about the company’s funding and revenue details, he revealed:
“We’ve raised $3.3 million from investors who believe in the opportunity to modernize this massive but overlooked industry. Our pricing model is simple: $99 per event, paid by the fleet. No subscriptions, no hidden fees. That alignment makes our value clear, and our unit economics are strong. While we’re not profitable yet, we’ve prioritized growth and product-market fit, and we’re tracking toward breakeven with a clear line of sight.”
Total Addressable Market
What total addressable market (TAM) size is the company pursuing? Schneider assessed:
“We’re going after the U.S. commercial-fleet towing market, which is a $12 billion space. It’s fragmented, underserved, and still largely analog. That’s just the starting point. With growing demand for digitized logistics and roadside transparency, we see a much larger global opportunity—especially as we scale into Europe and beyond.”
Differentiation From The Competition
What differentiates the company from its competition? Schneider affirmed:
“We’re not a dispatch tool, and we’re not Uber-for-tows. This isn’t a marketplace—it’s a purpose-built enterprise platform that solves complexity in a way nobody else is doing.”
Tow4Tech is infrastructure. What sets us apart is threefold:
1.) Deep integrations with fleet partners who rely on us daily.
2.) A growing performance data set that helps us surface the best providers.
3.) A powerful automation layer that eliminates friction at every step.
Future Company Goals
What are some of the company’s future goals? Schneider emphasized:
“Looking ahead, we’re focused on expanding our footprint across North America, deepening provider coverage, and bringing more intelligence to our dispatch engine. We’re building analytics dashboards for fleets and providers, expanding our engineering team, and exploring global growth opportunities. Long term, our vision is to become the go-to platform for managing commercial roadside events—globally.”
Additional Thoughts
Any other topics you would like to discuss? Schneider concluded:
“Yes—Tow4Tech isn’t just about tech or towing. It’s about helping real people in real situations. A disabled truck on the highway isn’t just a delay—it’s a driver stranded, a delivery stalled, and money bleeding. We’re building tech that gets people back on the road faster, reduces risk, and gives logistics teams the control they need. That’s what drives us. We’re a company built on purpose, not just a product—and we’re just getting started.”
