Truven Buying Springbuk To Expand Employer Healthcare Analytics Capabilities

By Amit Chowdhry ● Sep 14, 2025

Truven by Merative has completed the acquisition of Springbuk, a health intelligence platform widely used by employers and their advisors to understand better and manage healthcare benefits. This move significantly broadens Truven’s reach in the employer market, adding more than 7,500 small- and mid-sized businesses to a customer base that already includes over 40 percent of Fortune 100 companies and most of the largest U.S. health plans.

Employer-sponsored healthcare is one of the most significant expenses for many companies, second only to the cost of goods and services. In recent years, the cost of providing health coverage has continued to rise, with family premiums increasing by nearly a quarter over the past five years. Both Truven and Springbuk have built their businesses around the idea that data and analytics can help employers make better decisions about their healthcare programs, improve employee wellbeing, and control costs.

By bringing Springbuk into its portfolio, Truven is combining its established analytics and real-world data solutions with Springbuk’s cloud-based health intelligence tools. Truven’s Health Insights platform already helps large employers, benefit advisors, and health plans measure the performance of their benefits programs, identify areas for improvement, and find ways to optimize spending. Its MarketScan databases provide one of the most comprehensive collections of healthcare claims and productivity data available, covering hundreds of millions of patient records and used by leading pharmaceutical companies and research institutions.

Springbuk adds a strong presence in the small- and mid-market employer segment, offering a platform that delivers quick, actionable insights to benefits leaders and their consultants. Its Activate Marketplace feature connects employers with solution providers that can address specific health needs or cost-saving opportunities identified through the platform’s analytics. This combination of capabilities enables Truven to serve a broader range of organizations, from small businesses seeking straightforward reporting to large enterprises with complex data and care management requirements.

The acquisition also positions Springbuk to scale its impact by leveraging Truven’s extensive data resources, industry benchmarks, and advanced analytics expertise. Together, the two companies aim to provide employers with the tools they need to make faster, more informed decisions about healthcare benefits, improve outcomes for employees, and manage costs more effectively in an environment where healthcare spending continues to rise.

Advisors: Raymond James served as financial advisor, and Holland & Knight served as legal counsel to Springbuk, while Benesch Friedlander Coplan & Aronoff served as legal counsel to Merative.

KEY QUOTES:

“Truven and Springbuk are a powerful combination that can scale to meet a wide range of employer needs. From small businesses looking for streamlined options to the nation’s largest employers and health plans with complex analytics and care management needs, Truven’s portfolio can quickly get them the actionable insights they require.”

Marcy Tatsch, executive vice president and general manager, Truven

“Our team remains relentlessly focused on tackling the issues of rising healthcare costs, benefits program effectiveness, and improving the health of employees. By joining Truven, Springbuk will scale and help more employers leverage the benefits of Truven’s one-of-a-kind MarketScan data, industry benchmarks and advanced analytics.”

Joy Powell, chief executive officer of Springbuk

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