Vasco Group, a Monogram Capital Partners-backed sports surfacing platform, has acquired Schubert Tennis, a Cincinnati-based provider of asphalt and clay tennis, pickleball, and multi-sport court services, as the platform deepens its court-focused capabilities and expands its Midwest footprint.
The deal adds specialized clay court construction, resurfacing, maintenance, and reconditioning to Vasco’s offering, extending coverage into Cincinnati and Columbus and creating a new stream of more predictable, recurring revenue tied to ongoing court upkeep rather than one-time installs.
Monogram acquired Vasco in January 2025 with support from Halmos Capital Partners, and the Schubert transaction follows the sponsors’ stated platform-building strategy: buying founder and family-led operators in growing, technically complex service categories where scale, training, and operational discipline can produce a defensible consolidator. Schubert brings more than 35 years of experience and an established customer base across Cincinnati, Northern Kentucky, Southeast Indiana, Columbus, Dayton, and surrounding markets. Owner-operators Rusty Schubert and Jeff Parish will remain in their roles.
The companies positioned the acquisition as both a capability and geographic expansion. Vasco said Schubert’s clay resurfacing, maintenance, and reconditioning services were not previously offered within the platform and will now complement Vasco’s broader portfolio across sports fields, tennis courts, and running tracks. Vasco also expects operating leverage from shared labor, warehousing, and equipment utilization, as well as cross-training that enables Schubert technicians to broaden their service menu for existing customers, potentially driving organic growth in adjacent surface types and sports.
The announcement also framed the transaction within broader demand tailwinds for sports facility services, citing rising youth sports participation, accelerating pickleball growth, and continued demand for turf fields. Vasco argued the market remains fragmented with limited national or scaled regional consolidators, creating room for disciplined roll-up strategies and continued M&A focused on expanding both capabilities and regional density.
Support: Legal advisors on the transaction included O’Melveny & Myers LLP and Massumi + Consoli LLP.
KEY QUOTES
“The Schubert acquisition aligns with our strategy of backing exceptional founder and family-led businesses in attractive, growing categories where scale and capability/technical training make our foundational platform the rightful buyer of choice,”
Jared Stein, Co-Founder and Partner, Monogram Capital Partners
“The strong early momentum of the Vasco platform demonstrates the market opportunity, and Schubert allows us to expand across adjacent markets and surface types. Schubert has a stellar reputation, decades of expertise, and strong cultural alignment with our team,”
Dan Adan, Partner, Halmos Capital Partners
“Joining Vasco represents an exciting next step for Schubert. With expanded resources, deeper operational support, and access to a broader network, we can accelerate our growth while continuing to deliver the craftsmanship and long-standing customer relationships that define our business. We’re proud of what we’ve built over the past three decades and look forward to scaling our capabilities in this next chapter.”
Rusty Schubert, Owner, Schubert Tennis
“We are excited to welcome Schubert Tennis to our platform. They’ve built an outstanding reputation for quality and trusted relationships with clubs, schools, and communities. This partnership expands our footprint, strengthens our expertise in courts, and positions us to deliver even greater value to our collective customers.”
Matt Savage, CEO, Vasco
