Vimeo Acquired For $1.38 Billion By Bending Spoons

By Amit Chowdhry ● Sep 10, 2025

Vimeo, a business-focused video platform listed on NASDAQ under the ticker VMEO, has entered into a definitive agreement to be acquired by Bending Spoons in a transaction valued at approximately $1.38 billion. Under the terms of the deal, Vimeo shareholders will receive $7.85 per share in cash—a 91% premium over the company’s 60-day volume-weighted average share price as of September 9, 2025.

The acquisition marks a significant moment for Vimeo, which has long been a pioneer in the online video space. The company’s board of directors unanimously approved the transaction following a comprehensive review of strategic alternatives. The deal is expected to close in the fourth quarter of 2025, pending shareholder and regulatory approvals. Once finalized, Vimeo will become a privately held company and its shares will no longer trade on public exchanges.

Bending Spoons, known for its long-term ownership philosophy and commitment to product innovation, plans to invest aggressively in Vimeo’s future. The company has expressed strong enthusiasm for Vimeo’s creator and enterprise communities and intends to enhance offerings across its Self-Serve, OTT/Streaming, and Enterprise segments. The acquisition is expected to bring new momentum to Vimeo’s product roadmap, with a particular focus on performance, reliability, and AI-enabled features.

Vimeo’s leadership team, including CEO Philip Moyer, will continue to guide the company through the transition, with a renewed focus on delivering value to customers and expanding its global footprint. Bending Spoons CEO Luca Ferrari emphasized the strategic fit and long-term potential of Vimeo within the Bending Spoons portfolio, citing plans for ambitious investments in the U.S. and other priority markets.

Advisors: Skadden, Arps, Slate, Meagher & Flom are serving as legal advisors to Vimeo, and Allen & Company as financial advisors. Latham & Watkins is serving as legal advisor to Bending Spoons. J.P. Morgan and Wells Fargo acted as joint lead financial advisors and BNP acted as financial advisor. EY Advisory SpA and EY SLT provided financial and tax due diligence services.

KEY QUOTES:

“After a disciplined review of strategic alternatives, the Board unanimously determined that this all-cash transaction delivers compelling, certain value to Vimeo shareholders and positions the company to accelerate its strategic roadmap as part of Bending Spoons. We’re confident they are the right long-term partner for our customers, employees, and brand.”

Glenn H. Schiffman, Chairman of the Board

“Bending Spoons has tremendous respect for the Vimeo team, our customers and the creator community we serve. Luca and his team are committed to expanding our product across all segments: Self-Serve, OTT/Vimeo Streaming, and Vimeo Enterprise. We are excited about this partnership, which we believe will unlock even greater focus for our team and customers as we continue to strive towards our global mission to be the most innovative and trusted video platform in the world for businesses.”

Philip Moyer, Vimeo CEO

*“We’re looking forward to welcoming Vimeo into the Bending Spoons portfolio. Vimeo is a pioneering brand in the video space, serving a passionate, global community of creators and businesses. At Bending Spoons, we acquire companies with the expectation of owning and operating them indefinitely, and we look forward to realizing Vimeo’s full potential as we reach new heights together. In particular, after closing, we’re determined to make ambitious investments in the US and other priority markets, and all key areas of the business, spanning both the creator and enterprise offerings. We’ll focus on achieving even more stellar levels of performance and reliability, bringing advanced features to more customers, and continuing to release powerful and responsible AI-enabled features.”

Luca Ferrari, Bending Spoons CEO and co-founder

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