Wellesley Information Services, a Boston-based events and digital media company serving the global enterprise technology community, has appointed Jeremy Rueb as Chief Marketing Officer, bringing more than two decades of experience in high-growth marketing, digital strategy, and demand generation to its leadership team.
Rueb most recently served as a senior marketing executive at Spiceworks Ziff Davis, where he led a transformation of the company’s marketing function, oversaw its commercial portfolio, and managed Aberdeen Research and its events business, including the Spiceworld user conference. His background in aligning digital and event sales and marketing operations is expected to support Wellesley’s continued expansion.
In his new role, Rueb will lead global marketing strategy, portfolio expansion, and the development of data-driven campaigns across the company’s flagship brands, including SAPinsider and ERP Today. His responsibilities will also include enhancing customer experience, expanding the company’s digital footprint, and strengthening connections between enterprise technology professionals and key industry insights.
Prior to his time at Spiceworks Ziff Davis, Rueb held leadership roles at Northstar Travel Media, where he launched the digital solutions group Studio360, and at Foundry, formerly IDG Communications, where he drove global expansion and triple-digit growth in strategic marketing services. He is a graduate of Westmont College and is recognized as a thought leader in the technology marketing sector.
Wellesley Information Services provides events, research, and digital content to enterprise technology professionals worldwide, offering independent research, networking opportunities, and expert-led education to support digital transformation initiatives.
KEY QUOTES:
“Jeremy is a visionary leader with a proven track record of transforming marketing organizations into revenue-generating engines. As we continue to expand our digital platforms and global events, Jeremy’s deep understanding of the technology buyer’s journey will be instrumental in delivering even greater value to our community and partners.”
Jamie Bedard, CEO of Wellesley Information Services
“I am thrilled to join Wellesley Information Services at such a pivotal time in the company’s history. WIS has long been a trusted resource for the SAP and enterprise tech communities. I look forward to working with this talented team to modernize our engagement strategies, deliver premium audience insights and launch innovative marketing solutions that empower our members and sponsors to thrive in an AI-driven digital economy.”
Jeremy Rueb, Chief Marketing Officer of Wellesley Information Services
