Grab recently announced it has signed definitive agreements to acquire 100% of the equity interest in Stash Financial, a U.S.-based digital financial services company, marking a significant expansion of its global financial services ambitions.
Under the terms of the deal, Grab will pay for a 50.1% equity interest at closing based on an enterprise value of $425 million. The remaining interest will be acquired over three years post-closing at fair market value. The initial payment will be made through a combination of cash and stock, while subsequent payments may be made in cash and/or stock at Grab’s discretion. The transaction is subject to regulatory approvals and customary closing conditions and is expected to close in the third quarter of 2026.
Stash is regulated by the SEC and operates as a U.S. registered investment advisor with more than $5 billion in assets under management. The company serves over one million consumers through its subscription-based app, offering investing, banking, and financial education tools designed to support long-term financial decision-making. It also provides StashWorks, a financial wellness solution for U.S. employers that helps employees build healthier financial habits.
A core element of Stash’s platform is AI Money Coach, its integrated AI-driven financial companion. Built for regulated financial services environments, the tool combines expert knowledge, financial integrations, compliance-by-design principles, and direct actionability across Stash’s investing, banking, and savings products. Interactions with AI Money Coach are auditable and governed by defined policies and controls, enabling responsible AI deployment while maintaining consumer protection and regulatory standards. Since its launch in late 2024, AI Money Coach has driven strong engagement, with approximately one in two users taking a positive financial action on the same day, a figure that rose nearly 40% in 2025.
Following the acquisition, Grab plans to support Stash’s continued growth in the U.S. consumer market while exploring longer-term opportunities to introduce Stash’s investing solutions, including AI Money Coach, in Southeast Asia. Based on its current momentum and strategic plan execution, Stash is expected to generate more than $60 million in adjusted EBITDA in the 2028 calendar year.
Post-closing, Stash will remain a standalone entity within Grab’s business, retaining its recurring revenue model, services, and brand. The company will continue to be led by its experienced management team, including co-founders and co-CEOs Brandon Krieg and Ed Robinson, who have guided Stash to profitable growth on an adjusted EBITDA basis since its Series H fundraising round in 2025.
Grab currently serves over 50 million monthly transacting users across eight Southeast Asian countries through its mobility, delivery, and financial services offerings. The company has built a track record of extending financial products such as lending, insurance, and payments to individuals and small businesses that have traditionally lacked access to banking services. Grab also operates digital banking services in Singapore and Malaysia, and through an associate in Indonesia.
KEY QUOTES:
“This is a milestone in Grab’s evolution as a trusted international provider of financial services. This acquisition brings more than just recurring, high-margin subscription revenue; we will strengthen Grab’s fintech knowhow with Stash’s AI-powered investing app, designed with existing U.S. regulatory requirements at its core. While we remain operationally focused on Southeast Asia and scaling our regional loanbook, this move reinforces our mission of democratizing financial services for everyone.”
Anthony Tan, Group Chief Executive Officer and Co-Founder of Grab
“Ed and I founded Stash because we believe the tools and advice to build long-term wealth should be accessible to everyone, not just the top 1%. Joining the Grab ecosystem is a validation of that mission. Grab has a track record of ecosystem-building through harnessing user data and a culture of entrepreneurship that will serve our growth ambitions. This acquisition gives us the best of both worlds: the capabilities to double down on growth in the U.S., and the resources of a technology powerhouse to accelerate our vision of personalized, AI-driven financial guidance for millions of people across all parts of their financial lives.”
Brandon Krieg, Co-Founder and Co-CEO of Stash Financial
