Wingreens World, the parent company of Wingreens Farms and Raw Pressery, has acquired Safe Harvest, one of India’s leading pesticide-free food brands built on a foundation of natural farming and direct farmer partnerships. The acquisition brings Safe Harvest founder Rangu Rao and the broader Safe Harvest team into the Wingreens Farms family. Financial terms of the transaction were not disclosed.
Safe Harvest has built its reputation over years of working with thousands of farmers, predominantly women, who have returned to natural farming practices that restore soils, protect water sources and produce food without pesticides. The brand represents what its founders describe as more than a food company — a movement rooted in agricultural integrity and farmer empowerment that required significant courage and long-term commitment to build. The acquisition gives Safe Harvest access to the broader distribution, resources and scale of the Wingreens World platform.
Together, Wingreens Farms, Raw Pressery and Safe Harvest will operate under a shared commitment to scaling the natural farming movement in India. The combined platform brings together complementary brands united by a common philosophy around food safety, environmental restoration and support for farming communities. Wingreens World is positioning the combination as a long-term strategic alignment of values rather than a purely financial transaction.
The deal reflects a broader philosophy at Wingreens World around building food systems that protect farmers, restore the earth and deliver products that consumers can trust. With Safe Harvest’s farmer network and brand credibility combined with Wingreens World’s scale and infrastructure, the combined entity is aiming to accelerate the growth of pesticide-free food across India.
KEY QUOTES:
“What Safe Harvest has built is not just a food brand. It is a movement powered by thousands of farmers, mostly women, who chose the harder path of returning to natural farming, restoring soils, protecting water, and growing food with integrity. Together, Wingreens Farms, Raw Pressery and Safe Harvest are making a shared pledge — to dedicate ourselves to this movement with even greater commitment and scale. Because the future of food cannot be built only around profits or trends. It must also protect the farmer. Restore the earth. And give consumers food they can truly trust.”
Anju Srivastava, Founder and Managing Director, Wingreens World
