- Search Experience Cloud company Yext Inc (NYSE: YEXT) announced it is partnering with Adobe Inc (NASDAQ: ADBE) on the Exchange program at the premier level
Search Experience Cloud company Yext Inc (NYSE: YEXT) announced it is partnering with Adobe Inc (NASDAQ: ADBE). Specifically, Yext is the first search technology partner to join the Adobe Exchange program at the premier level. This program recognizes solutions that maximize the capabilities of Adobe Experience Cloud and the success of their mutual clients.
Businesses like Taco Bell, Marriott, and Jaguar Land Rover as well as organizations like the U.S. State Department and World Health Organization tap into Yext’s technology to improve the search experience on their websites and across the entire search ecosystem.
Yext and Adobe’s new technology relationship gives prospective and current clients the opportunity to utilize the value of offerings from both companies. And when a client chooses Adobe for its content management system needs, they can also upgrade their search experience with Yext’s innovative site search product Yext Answers.
Yext Answers essentially supercharges a business’s website with a powerful search engine that utilizes Natural Language Processing (NLP) to understand complex questions and return official answers to customer questions. And the product is currently available in English, but Yext is hoping to introduce Answers in additional languages in the future.
And Yext’s premier partner designation marks the latest phase of the company’s relationship with Adobe. Last year, Yext launched several direct integrations with Adobe Experience Cloud applications including Adobe Experience Manager in order to empower Adobe customers to increase discoverability of their landing pages with official brand data from Yext.
Key Quotes:
“Yext and Adobe share a passion for delivering seamless experiences online. We’re thrilled to work more closely with Adobe as a Premier Partner to extend Yext’s Search Experience Cloud to an even wider pool of marketers so that they can improve customer experiences on their websites.”
– Marc Ferrentino, Chief Strategy Officer at Yext Inc (NYSE: YEXT)
“With innovative products like Yext Answers, Yext is innovating in search and transforming the standard of experience that customers expect brands to deliver online. By strengthening our technology partnership, marketers can leverage the combined power of the Yext Search Experience Cloud and the Adobe Experience Cloud to reach customers through truly world-class digital experiences. We look forward to the continued success of Yext as a premier partner.”
– Amit Ahuja, Vice President of Ecosystem Development at Adobe
