Zelus Analytics: Series A Funding Round Secured To Transform Player Evaluation

By Annie Baker • Oct 24, 2023

Zelus Analytics – a sports analytics company transforming player evaluation and in-game decision-making – recently announced that it has completed the first tranche of its Series A. This funding round includes participation from Teamworthy Ventures, Gametime Capital, Kevin Durant and Rich Kleiman’s 35V, Billy Beane, and others, who join existing investor RedBird Capital.

The company is known for its advanced data and analytics platform that evaluates, predicts, and improves player and team performance. And the company’s data science and engineering staff drives success for team partners across six sports, including baseball, basketball, hockey, football, cricket, and soccer. The company’s approach to sports analytics, combining academic rigor with advanced industry expertise sets it apart in a competitive sports data, analytics, and technology landscape.

KEY QUOTES:

“We’ve added an exciting group of investors and advisors through this phase of our Series A round. The funding will allow us to further invest in our best-in-class sports intelligence platform. Through those investments, we’re looking forward to expanding Zelus into a number of markets, including college, eSports, sports marketing, and others.”

— Doug Fearing, Co-Founder and CEO of Zelus Analytics

“At Teamworthy Ventures, we have been fortunate to partner with several outstanding teams building technology for the sports market, including SeatGeek and Teamworks. We are excited to partner with the talented Zelus Analytics team. In our conversations with their customers, it became clear to us that Zelus Analytics has recruited the most talented and experienced team in sports analytics. Their data-driven insights and analytics help professional and collegiate teams make better high consequence decisions — in game, in season, on draft day, and throughout the off season.”

— Stephen Schmalhofer, Partner at Teamworthy Ventures

“In leveraging state-of-the-art probabilistic modeling and machine learning techniques, Zelus sets the standard in sports analytics. Their expertise in dissecting complex data is unparalleled. As both a customer and an investor, I am incredibly optimistic about the transformative impact Zelus is poised to make.”

— Sports analytics pioneer Billy Beane