Digital Turbine, a global leader in growth solutions for the mobile ecosystem, announced the appointment of Michael Akkerman as the company’s new Chief Business Officer. For this role, Akkerman will lead the company’s global go-to-market efforts, including sales, partnerships, marketing, product, and business operations.
Akkerman’s career is marked by his expertise in defining strategic visions across product, sales, corporate development, and partnerships. And he has a proven track record of building and optimizing high-growth advertising products at scale.
Akkerman offers Digital Turbine a wealth of experience, building and scaling ad tech solutions that serve large, multinational enterprise clients through data-driven performance and brand advertising.
Most recently, Akkerman served as GM, Mobility Advertising at Uber, where he led the vision and strategy for Uber’s ad business across its global ride-hailing app. Before working at Uber, Akkerman was Chief Product & Strategy Officer at Cardlytics, enabling leading financial institutions to drive growth through data-driven promotions, reaching 185 million monthly active users. Akkerman also worked as the Global Head of Partnerships at Pinterest, where his team managed and grew an ecosystem of 130+ strategic technology partners across commerce, data, measurement, and ads.
KEY QUOTES:
“We are thrilled to welcome Michael Akkerman to Digital Turbine as our new Chief Business Officer. His extensive experience and proven leadership in scaling high-growth businesses align perfectly with our vision for the future. Michael’s strategic insight and operational expertise will be invaluable as we continue to expand our global footprint and drive innovation in the mobile growth ecosystem.”
- Bill Stone, CEO of Digital Turbine
“Your phone is the window to your soul and Digital Turbine’s extensive network is over 800 million devices strong, and growing. Coupled with a robust advertising ecosystem, the unique consumer insights and personalized advertising solutions Digital Turbine offers marketers and brands is unparalleled in today’s fragmented advertising economy. I couldn’t be more excited to join Digital Turbine and create value for our technology, carrier, and advertising partners.”
- Michael Akkerman
