- Mobile messaging company Attentive has raised $40 million in funding. This brings the total Series C funding to $110 million.
Mobile messaging company Attentive has raised $40 million in funding, according to TechCrunch. With this round of funding, it closes the total Series C at $110 million as Attentive had raised $70 million earlier this year.
Attentive CEO Brian Long told TechCrunch that this round had officially closed about a week ago. Long had previously founded TapCommerce (acquired by Twitter) with Attentive co-founder Andrew Jones.
This funding came from institutional investors who wanted to participate in the Series C, but “the timing didn’t work out.” And then once those firms saw the company’s numbers for the first quarter of 2020, those firms were more willing to invest.
The number of new customer sign-ups has been increasing for Attentive. Now there are more than 1,000 businesses that are working with Attentive. Some of the company’s customers include Coach, Urban Outfitters, Pac Sun, Lulus, and Jack in the Box. These companies use Attentive for mobile messaging purposes.
Sequoia Capital Global Equities and Coatue are the new investors in the Series C round of funding. Sequoia’s venture fund participated as the lead investor for the company’s Series B and Series C rounds. IVP, Bain Capital Ventures, NextView Ventures, Eniac Ventures, and High Alpha were also investors in the Series C round.
“Attentive’s rapid growth is an indicator of how consumers are eager to find a more direct, personalized and efficient channel to interact with businesses,” said Jeff Wang, managing partner at Sequoia Capital Global Equities. “We’ve been impressed by how quickly Attentive’s business has scaled, its strong customer momentum, and the expertise of the team. We are thrilled to increase Sequoia’s partnership with Attentive through our Global Equities fund.”
Attentive is also planning to create funds to help customers dealing with the economic crisis due to the COVID-19 outbreak.
